Media Planner Buyer

RIESTER SONORAN LLC•Phoenix, AZ
•Hybrid

About The Position

Riester is seeking an experienced Media Planner & Buyer to join its Phoenix team. The role combines strategic media planning, hands-on campaign management, media buying, and performance analytics to develop and execute integrated campaigns for clients. Traditional media experience, particularly in broadcast television and radio, is preferred; candidates with strong digital media experience who are willing to expand into traditional media are also welcome. The position serves as a day-to-day media contact for assigned accounts, translating client objectives into actionable strategies while working with internal teams, media partners, and clients.

Requirements

  • 3–5 years of experience in media planning, buying, and digital campaign management, preferably within an advertising agency.
  • Demonstrated experience developing and executing integrated media strategies across traditional and digital channels.
  • Experience managing media buying, vendor relationships, campaign budgets, negotiations, and placement coordination across media channels.
  • Interest in expanding knowledge across traditional and digital media.
  • Strong communication, presentation, and client relationship management skills.
  • Proficiency in Excel or Google Sheets.
  • Ability to independently manage multiple accounts, budgets, projects, and deadlines while maintaining accuracy.
  • Bachelor's degree in Advertising, Marketing, Business, Communications, or a related field.

Nice To Haves

  • Traditional media experience, particularly in broadcast television and radio, is preferred.
  • Experience with Advantage media buying software is a plus.

Responsibilities

  • Develop and execute integrated media strategies across digital and traditional channels.
  • Negotiate and place media buys, seeking competitive rates, added value, and effective placements.
  • Develop the end-to-end media planning process, including audience research, market analysis, budget development, channel selection, media buying, and campaign evaluation.
  • Translate client business objectives into media recommendations, measurable KPIs, and actionable campaign plans.
  • Use research and planning tools to inform audience targeting, media selection, and investment decisions.
  • Manage media vendor relationships, evaluate proposals, and identify opportunities aligned with client objectives.
  • Monitor campaign pacing, performance, and budgets, and adjust investments to improve results.
  • Oversee vendor billing, invoice reconciliation, and budget tracking in partnership with accounting.
  • Serve as a day-to-day media contact for assigned accounts and collaborate with internal teams, media partners, and clients.

Benefits

  • Competitive salary and benefits package, including medical, dental, vision, 401(k), and PTO.
  • Hybrid flexibility.
  • Dog-friendly offices.
  • Supportive culture that values curiosity, teamwork, and growth.
  • Opportunities to work on meaningful campaigns.
  • Exposure to a diverse mix of clients, industries, and media channels.
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