Integrated Media Specialist, Planner & Buyer

Matter•Denver, CO
•$55,000 - $65,000•Hybrid

About The Position

Matter is an independent brand elevation agency combining PR, creative services, and marketing. The agency describes its culture as inclusive, team-oriented, and creative, with an emphasis on diversity, equity, inclusion, employee wellbeing, and community volunteering. Matter is seeking a results-focused Media Planner & Buyer to join its MatterMKTG Digital Marketing team, based in Boston or Newburyport, Massachusetts, or Denver, Colorado. This person will implement media programs designed to maximize client success, working with clients across the agency. The position is hybrid, with employees in the office Monday through Thursday and remote on Friday. The role involves planning, executing, optimizing, and reporting on paid media campaigns across social, programmatic, and traditional media; coordinating campaign trafficking, tagging, and billing; producing client reports in collaboration with Analytics; and working with publishers and media partners. The specialist will also maintain media-buying documentation, monitor competitors, and serve as an internal and external expert in non-search paid media planning and buying.

Requirements

  • 1–3 years of experience planning and executing successful, measurable integrated paid media programs for multiple B2B and B2C clients.
  • Experience working with social platforms, including Meta and LinkedIn, and programmatic platforms.
  • Ability to manage multiple projects simultaneously in a fast-moving, dynamic, team-oriented environment.
  • Strong organization when tracking media buys and accuracy in the billing process.
  • Knowledge of paid advertising across media channels and a data-driven, results-oriented approach.
  • Bachelor’s degree or equivalent relevant business experience.

Nice To Haves

  • Knowledge and expertise in additional channels, including traditional OOH, direct-to-publisher, print, radio, and TV.

Responsibilities

  • Assist with planning, setup, execution, optimization, and reporting for paid media campaigns across programmatic, Meta, Twitter, LinkedIn, TikTok, and traditional media formats.
  • Handle campaign trafficking, tagging, and billing, including trafficking programmatic campaigns in CM360.
  • Create monthly and/or quarterly client reports on goals and benchmarks to inform future strategies, working with the Analytics team to present results and actionable plans.
  • Work with publishers and media partners to negotiate media buys and stay informed about new product offerings.
  • Prepare and maintain media-buying documents, including authorizations, orders, traffic sheets, and flowcharts.
  • Provide real-time competitive auditing, monitoring, and planning for key clients.
  • Serve as an expert in non-search paid media planning and buying, representing the Matter MKTG team internally and externally.
  • Track media buys in an organized manner and accurately reflect them in the billing process.
  • Stay current on paid advertising changes and propose new format and partnership ideas for clients.

Benefits

  • Monthly office events, happy hours, and surprise rewards.
  • Paid time off, sick time, yearly winter break, birthdays off, short Fridays, and other time off supporting work/life balance.
  • Competitive salary and opportunities for long-term growth and development.
  • Health insurance, dental insurance, and vision insurance.
  • Diversity, equity, and inclusion programs, employee resource groups, and diversity-focused events and initiatives.
  • Paid volunteer time through the Helping Hands program.
  • Matter Wellness program with extracurricular activities and interoffice competitions.
  • Employee referral program with bonuses for successful referrals.
  • 401(k) program.
  • Pet insurance.
  • FSA and dependent care plans.
  • Paid parental leave.
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