Media Executive - Kytv/Kspr

Gray Media•Springfield, MO

About The Position

The Media Executive will help identify key accounts and develop new business, using a strong understanding of the market. The role requires accurate forecasting and maintaining excellent client relationships. The position is with KYTV/KSPR, a Gray Media station serving the Ozark region. The Sales Media Executive sells advertising under station policies and rate guidelines, negotiates rates with local clients, services existing accounts, and creates sales opportunities tailored to each client. The role also supports client production needs, coordinates with other departments, and learns to use research effectively in client proposals.

Requirements

  • Ability to identify key accounts and develop new business, with a keen sense of the market.
  • Ability to forecast accurately and maintain excellent client relationships.
  • Some negotiation skills.
  • Ability to communicate effectively.
  • Ability to get along with others and maintain effective interdepartmental relationships.
  • Represent the station with professionalism and integrity.
  • Highly organized and detail-oriented.
  • Maintain a positive work atmosphere and work effectively with co-workers, supervisors, and customers.

Nice To Haves

  • Bachelor’s degree in Business or a related field.
  • Television and digital sales experience.
  • Experience with Wide Orbit and Microsoft Excel.

Responsibilities

  • Sell advertising consistent with station policies and rate guidelines.
  • Negotiate rates with local clients.
  • Service existing accounts and create special sales opportunities specific to each client.
  • Assist with production of clients’ needs and act as a liaison with all departments.
  • Learn and use research effectively in client proposals.
  • Perform other incidental and related duties as required and assigned.
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