Media Coordinator

Advantage Solutions•Clayton, MO
•$44,200 - $55,200

About The Position

The AMP Media Coordinator works within the Integrated Media Planning team and supports media and channel specialist teams across paid social, paid search, programmatic, and video. The role supports billing, trafficking, ad serving, data analysis, and reporting, while learning the media planning process and using media research tools to help develop solutions intended to drive client business outcomes. The position requires multitasking, quick learning, proficiency with Google Docs, Excel, and PowerPoint, and the ability to work productively and autonomously at times. The role also includes executing and managing media and marketing programs, coordinating campaign implementation, budgets, reporting, research, billing, and client communications. The posting describes work primarily in an office environment, with extended periods of sitting and regular computer use. It also includes additional duties as assigned.

Requirements

  • Bachelor’s degree in Marketing or a related field; the additional qualifications section also states a bachelor’s degree or equivalent experience.
  • Two to four years of combined media experience; agency experience is preferred.
  • In-depth understanding of search engine marketing and digital marketing.
  • Ability to meet tight deadlines while managing multiple projects simultaneously.
  • Ability to perform under pressure in a fast-paced environment, both independently and as part of a team.
  • Strong organization and attention to detail.
  • Clear, concise, and thorough written and verbal communication skills.
  • Demonstrated interest in emerging technologies and digital marketing.
  • Ability to create PowerPoint presentations.
  • Strong experience with Microsoft Excel.
  • Ability to anticipate and resolve issues quickly.
  • Positive, can-do attitude toward assignments.
  • Ability to work productively and autonomously at times.
  • Ability to sit for extended periods, hear the telephone, enter data on a computer, and potentially lift up to 10 pounds.

Nice To Haves

  • Agency experience.
  • Knowledge of HTML and JavaScript.

Responsibilities

  • Work with the media planning team to help develop strategies and plans for assigned clients.
  • Assist with trafficking campaign assets through Google Campaign Manager (CM360) and Prisma or Strata media management platforms.
  • Pull raw data from ad servers or other sources and compile reporting for media planning and analytics teams.
  • Conduct competitive research using a variety of sources.
  • Assist in managing and producing media partner correspondence throughout the RFP process.
  • Manage program and strategy implementation to ensure timelines and budgets are met.
  • Manage multiple client program budgets and forecasts.
  • Facilitate billing reconciliation with the media team and finance department.
  • Enter insertion orders into the billing system and coordinate invoicing with accounting.
  • Provide administrative support in creating and producing presentation materials.
  • Participate in brainstorming sessions, client meetings, and presentations.
  • Prepare campaign reports and work with media and channel teams to identify performance insights.
  • Monitor client campaigns to ensure programs run according to contract.
  • Gather verification materials such as screenshots, pre-logs, and viewability reports.
  • Execute media optimizations as directed by the team leader.
  • Keep internal financial dashboards up to date and meet key deadlines.
  • Drive execution of paid search, SEO, and/or media marketing programs to meet client needs.
  • Aid in paid search, SEO, and/or media competitive analyses, including keyword and bidding strategy, architecture review, content and bidding optimization, and offsite authority.
  • Provide client business and marketing recommendations.
  • Analyze and present client results and reports to measure the value and impact of performance-based programs.
  • Perform other duties as assigned.
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