Marketplaces Senior Specialist, LATAM

Whoop•Miami, FL
•Remote

About The Position

WHOOP is hiring a Marketplaces Senior Specialist to accelerate marketplace growth in LATAM and help position WHOOP as a leading performance technology brand in the region. The role owns regional marketing for key marketplaces, executes and optimizes digital campaigns, improves marketplace presence, and works with cross-functional teams and external partners to deliver e-commerce performance. The role is remote in the Miami area and may require regional travel of up to 15%. This is a full-time position with a U.S. base salary range of $80,000–$110,000, plus benefits and an equity package.

Requirements

  • 3–5 years of experience in digital or performance marketing within Amazon, Mercado Libre, e-commerce, retail, or consumer marketing.
  • Fluency in Spanish and English.
  • Demonstrated success managing campaigns and product visibility across Amazon and Mercado Libre.
  • Experience operating in multi-country, cross-functional environments.
  • Strong project management and execution skills, attention to detail, and a data-driven mindset.
  • Excellent communication and stakeholder management skills, with the ability to align regional and global priorities.
  • Proficiency in using performance metrics to inform campaign optimization.
  • Willingness to travel regionally up to 15%.

Nice To Haves

  • Passion for fitness, health, and technology.

Responsibilities

  • Own regional marketing strategy and execution for key marketplaces across LATAM.
  • Localize global campaigns, manage media budgets, and work with the Brand team to ensure creative relevance, cultural resonance, and compliance with marketplace standards.
  • Manage and optimize marketplace presence, including product detail pages, brand stores, and merchandising strategies, to improve visibility and conversion.
  • Monitor customer reviews, ratings, and feedback to support continuous improvement in brand perception and engagement.
  • Plan, execute, and optimize paid digital search and display campaigns to meet performance and efficiency goals.
  • Serve as the primary liaison for marketplace partners, distributors, and agencies, ensuring brand consistency and execution.
  • Analyze marketing performance and marketplace trends, providing actionable insights to improve conversion, engagement, and ROI.
  • Evaluate and develop new marketplace opportunities with Sales to expand WHOOP’s regional footprint.

Benefits

  • Benefits package
  • Generous equity package
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