Marketing Technology Operations Manager

Microsoft • ,

2d • $106,400 - $222,600

About The Position

Microsoft Elevate is committed to putting people first by expanding access to AI-powered tools, skills, and opportunities for educators, nonprofits, and communities. Its mission is to ensure that AI supports economic equality, social impact organizations, and an inclusive AI-driven future for students, teachers, and today’s workforce.

The Marketing Technology Operations Manager works at the intersection of marketing and engineering to enable integrated marketing delivery through reliable data, platforms, and automation. The role translates business and marketing needs into technical requirements, manages delivery with cross-functional teams and external partners, and improves platform integrations, workflows, marketing automation, and AI-powered solutions.

The position delivers data, platform, automation, and reporting capabilities for the integrated marketing team, supporting customer acquisition, engagement, lead management, and audience growth. It requires disciplined program management and hands-on technical depth across marketing technology, data, analytics, automation, and governance, as well as the ability to independently drive technical workstreams and influence across matrixed teams, agencies, and partners.

Requirements

• Bachelor’s degree in Business, Marketing, Communications, Finance, Engineering, or a related field and 5+ years of experience in marketing technology, marketing operations, program management, project management, or a related field, including experience delivering technical capabilities with cross-functional teams; or equivalent experience.
• Hands-on experience configuring, integrating, operating, or enhancing marketing technology platforms, including marketing automation solutions and/or customer data platforms.
• Hands-on experience defining metrics, validating data quality, and building reporting and analytics solutions using tools such as Power BI.
• Hands-on experience applying AI technologies and productivity tools, including Microsoft Copilot, agents, and Copilot Studio, to improve marketing workflows, insights, or operational efficiency.
• Ability to independently manage priorities, communicate technical concepts to business and engineering audiences, maintain attention to detail, and use data to make decisions.

Nice To Haves

• Master’s degree in Business, Marketing, Communications, Finance, Engineering, or a related field and 5+ years of relevant marketing operations, program management, project management, or related experience; or a bachelor’s degree in one of these fields and 8+ years of relevant experience; or equivalent experience.
• 3+ years of experience delivering technology or process improvements.
• Experience delivering integrated solutions across cloud platforms, low-code web solutions, customer relationship management systems, customer data platforms, and marketing automation platforms.
• Knowledge of Microsoft’s marketing technology ecosystem and experience partnering with centralized marketing technology, engineering, operations, or service delivery teams.
• Microsoft experience.

Responsibilities

• Lead the onboarding of new and developing audiences to scalable marketing platforms by defining requirements, advising on audience data design, validating integration readiness, and enabling execution teams.
• Own Education marketing data and workflow requirements across Microsoft Elevate and commercial teams; identify gaps and coordinate technical improvements with commercial marketing technology teams.
• Monitor marketing automation platform health, reliability, and data quality; investigate issues, coordinate remediation, and analyze performance data to improve campaign delivery and outcomes.
• Lead end-to-end delivery of technical marketing enablement capabilities, including discovery, requirements, acceptance criteria, dependency and risk management, testing, release readiness, and post-launch validation.
• Analyze operational processes and deliver workflow optimization and intelligent automation solutions that reduce manual effort, improve quality and consistency, and scale execution with appropriate controls.
• Build and manage trusted marketing performance reporting and AI-powered enrichments that surface actionable insights for marketing strategy and audience targeting.
• Define and monitor audience readiness, contactability, data quality, and other marketing KPIs; identify issues and drive corrective actions with platform and marketing partners.
• Create and maintain technical requirements, solution and data-flow documentation, operating procedures, release notes, and support guidance.
• Embed privacy, consent, accessibility, security, and data governance requirements into solution design and delivery, partnering with legal, privacy, and engineering teams when customer data is in scope.
• Embody Microsoft’s culture and values.

Benefits

• Certain roles may be eligible for benefits and other compensation; additional benefits and pay information is available through the Microsoft careers website.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level