Marketing Specialist- Enterprise Solution

S&P Global • New York, NY

4d

About The Position

The Marketing Specialist will join S&P Global Market Intelligence’s Enterprise Solutions marketing team, part of Global Marketing, and support marketing programs for private markets software and services. The role focuses on executing strategic awareness and lead-generation campaigns that support business sales targets and engage relevant audiences. The Specialist works closely with the director of marketing, sales, and cross-functional teams to deliver campaigns and events on time and to a high standard, keeping customer needs and business objectives in view.

The role includes supporting digital campaigns, coordinating trade show engagements, creating and reporting on email campaigns, and designing and hosting webinars. The Specialist also submits campaigns and tactics through project management tools to central brand, creative, web, and digital teams; maintains marketing collateral and web content; and tracks campaign performance in Salesforce using marketing qualified leads (MQLs) and marketing engaged leads (MELs) as measures of success. The work is part of an international marketing team spanning Europe, North America, and APAC.

The anticipated US base salary range is $59,212 to $92,500, depending on factors such as geographic location, experience, skills, training, licenses, and certifications. The role is also eligible for an annual incentive plan.

Requirements

• Interest in financial markets and the technology that supports them.
• Breadth and/or depth of skills across a range of marketing processes and systems.
• Experience executing digital marketing campaigns.
• Proven verbal and written communication, teamwork, organizational, presentation, and facilitation skills.
• Good project management skills, including the ability to manage multiple tasks and deadlines and work with teams across the globe.
• Experience working in a cross-functional, matrixed organization, including understanding global, regional, and country organizational dynamics.
• High accuracy and attention to detail.
• Positive, can-do attitude and ability to embrace change.
• Experience at least one other organization, as described in the role overview.

Nice To Haves

• Bachelor’s degree preferred.

Responsibilities

• Support awareness and lead-generation campaigns to help meet business sales targets.
• Work with the director of marketing to execute campaigns and events on time and to a high standard.
• Manage trade show engagements throughout the year, including sourcing costs, designing packages, and coordinating with the business to maximize attendance outcomes.
• Support digital campaigns across platforms including LinkedIn and Google.
• Design, implement, and report on email campaigns using the email marketing platform.
• Design and host webinars using the ON24 platform.
• Use project management tools to submit campaigns and tactics to central brand and creative, web, and digital teams.
• Keep marketing collateral and the web presence up to date.
• Track campaigns in Salesforce and measure success using marketing qualified leads (MQLs) and marketing engaged leads (MELs).

Benefits

• Annual incentive plan eligibility.
• Health care coverage designed for mind and body.
• Generous time off.
• Access to continuous learning resources.
• Retirement planning.
• Continuing education program with a company-matched student loan contribution.
• Financial wellness programs.
• Family benefits and perks.
• Retail discounts.
• Referral incentive awards.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed