Marketing Representative (Hybrid)

NYCM Insurance•Town of Edmeston, NY

9d•$62,353 - $87,954•Hybrid

About The Position

The Marketing Representative works closely with marketing managers and the sales team to promote lead generation and create upsell opportunities. The role assists agents with growth by promoting company products and services, while anticipating and identifying new product needs in changing personal and commercial environments. The position covers Delaware, Broome, Chenango, Otsego, and Madison counties, as well as surrounding areas as needed. It is hybrid, with travel required a majority of the time as a primary function.

Requirements

High school diploma or equivalent, with related experience demonstrating the knowledge, skills, and abilities necessary to perform the essential functions of the position.
Valid New York State driver’s license with an acceptable driving record.
Proficient and thorough working knowledge of underwriting guidelines, company growth and sales initiatives, pricing goals and rate changes, and company products.
Working knowledge of product management data.
Proficiency in agency contracts and monthly experience.
Strong working knowledge of coverages, claims handling, and accounts, as well as familiarity with internal technology systems.
Ability to evaluate and maintain agent relationships for profitability.
Good computer skills.
Ability to make accurate, timely decisions.
Documentation, organizational, prioritization, and multitasking skills.
Strong oral, listening, and written communication skills.
Good presentation skills.
Customer-service orientation.
Strong professional interpersonal skills.
Professional, adaptable approach to independent or team work and change.

Responsibilities

Develop robust knowledge of all product lines and services.
Execute marketing strategies.
Engage in daily agency interactions, either in person or virtually.
Communicate underwriting processes, company growth and sales initiatives, pricing goals and rate changes, and products.
Create customized agency growth plans.
Report weekly and monthly on the status of field marketing activities.
Identify growth opportunities through new agency appointments and book transfers.
Provide market intelligence to internal teams to support development of new products.
Chronicle daily activities and interactions using company-assigned databases and tools.
Document and share customer intelligence with the sales team.
Track expenses in an organized fashion.
Cultivate and develop good working relationships within the organization.
Develop and maintain new and existing agency relationships to engage in growth conversations.
Attend industry events and functions to cultivate relationships and sell products.
Monitor industry trends and competitor activities.
Perform other duties as assigned.