Marketing Representative

EquipmentShare • Saint Louis, MO

2d • Onsite

About The Position

EquipmentShare is hiring a Marketing Representative at its Corporate Headquarters in Columbia, Missouri. The role drives growth for the Vehicle Solutions division through multi-channel marketing campaigns, social media management, creative content development, and digital advertising. The representative independently manages campaigns across Facebook, Instagram, LinkedIn, and YouTube, including content creation, audience targeting, paid advertising, and performance optimization. The role also supports marketing operations, CRM management, customer attribution, lead generation, acquisition funnels, strategic partnerships, and business development. AI-powered tools are used to improve content creation, graphic design, video production, marketing automation, and workflow efficiency.

The position is suited to someone with relevant marketing experience, a degree in marketing or equivalent experience, and knowledge of digital marketing strategies, social media algorithms, creative production, and data-driven campaign optimization. Work includes prolonged periods sitting at a desk and using a computer. Employment is contingent on passing a background check; some roles may also require a drug test depending on job responsibilities.

Requirements

• High school diploma or equivalent.
• Bachelor’s degree in marketing or relevant experience.
• At least 3 years of experience in marketing, sales, or digital media.
• Strong understanding of social media platforms, including Facebook, Instagram, LinkedIn, and YouTube.
• Proficiency in marketing and creative tools, such as design software, Meta Business Suite, and CRM platforms.
• Excellent written and verbal communication skills.
• Ability to collaborate across departments and implement data-driven marketing strategies.
• Ability to collaborate with a cross-functional marketing team on future growth initiatives.
• Prolonged periods sitting at a desk and working on a computer.

Responsibilities

• Plan and execute multi-channel marketing campaigns, manage budgets, conduct A/B testing, and track performance KPIs to optimize ROI.
• Lead end-to-end production of digital and print marketing collateral, including photography, videography, graphic design, vehicle wraps, and signage; use AI-assisted workflows to improve production efficiency.
• Manage the digital presence across Facebook, Instagram, LinkedIn, and YouTube; develop content strategies, manage online communities, and monitor performance analytics.
• Oversee CRM input, customer attribution, and sales data reconciliation.
• Build and maintain customer acquisition funnels using tools such as Unbounce and Jotform, and support SMS marketing efforts.
• Cultivate and manage strategic partnerships, including with industry influencers and media organizations, and represent the company at networking and expansion events.
• Collaborate with the broader team on regional Meta advertising structure, process development, and paid media growth initiatives.

Benefits

• Competitive compensation.
• Full medical, dental, and vision coverage for full-time employees.
• Generous paid time off and paid holidays.
• 401(k) with company match.
• Gym membership stipend and wellness programs, with opportunities to earn PTO and prizes.
• Company events and quarterly team activities.
• 16 hours of paid volunteer time per year.
• Career advancement, leadership training, and professional development opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level