Marketing & Publicity Assistant, Children's Publishing
About The Position
The Quarto Group is a global illustrated book publisher whose children's publishing program includes nonfiction, picture books, baby books, and bestselling and award-winning series. The company is seeking a creative, organized, and digitally savvy Marketing & Publicity Assistant to join its Children's Marketing team. This early-career opportunity is suited to someone interested in children's books, social media, publicity, and consumer marketing. The assistant will support the development and execution of marketing and publicity campaigns that connect books with readers, educators, librarians, booksellers, media outlets, and influencers. The ideal candidate is highly organized, detail-oriented, collaborative, and comfortable managing multiple projects and deadlines in a fast-paced publishing environment. The position is based in New York, NY or Beverly, MA, with a hybrid work arrangement, and reports to the Senior Marketing Manager, Children's.
Requirements
- Bachelor's degree.
- 1–2 years of professional experience, preferably in marketing, communications, publicity, publishing, or a related field.
- Excellent written and verbal communication skills.
- Strong organizational skills and exceptional attention to detail.
- Ability to manage multiple projects and deadlines simultaneously.
- Self-motivated, with a proactive and collaborative approach to work.
- Strong knowledge of social media platforms and current digital marketing trends.
- Ability to learn quickly and adapt in a fast-paced environment.
- Creative thinking and enthusiasm for developing innovative marketing ideas.
Nice To Haves
- Passion for books and the publishing industry.
- Experience using Microsoft Office and familiarity with Adobe Creative Cloud.
- Experience with Box, Dropbox, or similar file-sharing platforms.
- Publishing industry experience.
- Existing relationships with independent bookstores or knowledge of the bookselling landscape.
Responsibilities
- Assist in executing digital marketing campaigns, including social media, email marketing, and influencer outreach.
- Support the planning, scheduling, and execution of social media marketing across Quarto Kids channels.
- Manage Quarto Kids' U.S. social media presence and newsletters.
- Organize and coordinate award submissions for children's titles.
- Produce press releases, media kits, pitch lists, advertising copy, and other marketing materials.
- Plan and execute mailings to media, influencers, booksellers, educators, and other key contacts.
- Maintain organized and up-to-date marketing, publicity, and contact databases.
- Assist with analyzing and reporting on marketing campaign performance and audience engagement.
- Communicate marketing activities, updates, and successes across the company.
- Provide administrative support to the Children's Marketing team and assist with special projects as needed.
Benefits
- Generous paid time off.
- Paid holidays.
- Summer Friday afternoons.
- Health benefits, including medical, vision, and dental insurance.
- Flexible spending accounts for healthcare, dependent care, and commuter expenses.
- 401(k) benefit plan with discretionary employer contribution matching.
- Short- and long-term disability insurance.
- Life and AD&D insurance.
- Comprehensive benefits program for full-time employees.
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
