Marketing Project Coordinator

Propertyse
Remote

About The Position

This role acts as the main executor and coordinator for new marketing initiatives, with a significant focus on using Revinate and Canva for email campaigns, database management, and creating marketing materials. The position involves data gathering and analysis of leads, past customers, and sales metrics.

Requirements

  • Strong marketing fundamentals with a proven track record coordinating a wide variety of marketing initiatives.
  • Ferocious work ethic, sharp attention to detail, and the ability to work independently.
  • Experience with Revinate, or a similar email/CRM marketing platform, is a strong plus.
  • Basic graphic design skills using Canva, with the ability to collaborate with external designers as needed.
  • Strong writing and content creation skills, with experience crafting engaging B2B content.
  • Familiarity with project management tools like ClickUp, Asana, or Trello.
  • Comfort with AI tools for automation and content generation.
  • Proactive, self-motivated, and comfortable working with a high level of autonomy.
  • Must use your own computer and have reliable internet.
  • English proficiency level of C1/C2.

Nice To Haves

  • Hospitality industry experience is helpful, but not required.

Responsibilities

  • Build and deploy email campaigns in Revinate, including list segmentation and sending.
  • Manage ongoing database communications, ensuring lists are clean, segmented, and up to date.
  • Develop and implement email and text message marketing campaigns.
  • Content generation, including the use of AI.
  • Advertising spend optimization.
  • ICP - Ideal Customer Profile analysis and identification.
  • Set up and monitor advertising campaigns, measure performance, and recommend changes.
  • Implement SEO strategies.
  • Set up and manage a comprehensive marketing and campaign calendar using project management tools like ClickUp (or similar platforms).
  • Manage assets, deadlines, and workflows to ensure timely delivery of all marketing materials.
  • Automate campaign and communication workflows wherever possible.
  • Track, analyze, and report on the performance of email and marketing campaigns using Revinate reporting, Google Analytics, and other tools.
  • Monitor key metrics, including open/click rates, list growth, website traffic, and conversions.
  • Use data insights to continuously refine and optimize campaign strategies.
  • Create and adapt marketing materials using Canva, ensuring brand consistency.
  • Collaborate with external graphic designers when more advanced design work is required.

Benefits

  • Training for all technology will be completed by the Propertyse Team.
  • Communication will occur through Google Meet/virtual platform, email, and portal messaging.
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