Marketing Program Manager
About The Position
We’re looking for a Contract Integrated Marketing & Community Program Manager to help bring to life SELF (Software Engineering Leadership Forum), our client's invite-only executive community for CTOs, CIOs, and senior engineering leaders across both prospect and customer audiences. This role sits at the intersection of integrated marketing, community building, and executive programming. You’ll be responsible for shaping and executing a cohesive, high-touch experience across multiple channels and moments, from curated events and content to ongoing member engagement. The ideal candidate is equal parts program operator, community builder, and integrated marketer, someone who can connect the dots across teams, orchestrate meaningful experiences, and ensure SELF delivers ongoing value to its members.
Requirements
- Experience in integrated marketing, community programs, executive engagement, or experiential marketing (B2B preferred)
- Strong track record of managing cross-functional programs with multiple stakeholders and touchpoints
- Experience building or supporting communities, advisory boards, executive programs, or strategic events
- Ability to operate in ambiguity while creating structure, clarity, and momentum
- Strong communication skills, especially when working with senior stakeholders and cross-functional teams
- Highly organized, detail-oriented, and proactive with a strong sense of ownership
Nice To Haves
- Experience working with both in-person and digital community experiences is a strong plus
Responsibilities
- Own the SELF Member Experience: Drive the end-to-end execution of SELF as a cohesive community experience, not just a series of campaigns. Ensure every touchpoint—from onboarding to events to content—feels intentional, high-quality, and aligned to the community’s value proposition. Continuously evolve the program based on member feedback, engagement signals, and strategic priorities.
- Lead Integrated Program Execution: Orchestrate cross-channel initiatives across events, content, digital touchpoints, and in-person experiences. Translate high-level strategy into coordinated execution across multiple workstreams and teams. Ensure alignment across Field Marketing, Content, Brand, Sales, and Technical stakeholders.
- Build & Grow an Executive Community: Support member recruitment through nominations, referrals, and curated outreach strategies. Help design and execute engagement strategies that foster peer-to-peer connection, thought leadership, and long-term participation. Contribute to shaping the future online community environment and member journey.
- Deliver High-Impact Experiences: Lead execution of key program elements including: Executive dinners and curated in-person gatherings, Virtual salons and roundtables, Insight-driven content and thought leadership moments. Ensure each experience delivers value, fosters connection, and reinforces our client's brand with senior leaders.
- Drive Program Operations & Alignment: Own program timelines, workbacks, and cross-functional coordination to ensure seamless execution. Maintain visibility into priorities, risks, and dependencies while keeping stakeholders aligned. Bring structure and clarity to a fast-moving, evolving program.
- Measure & Optimize Program Impact: Partner with Marketing Ops and RevOps to define success metrics aligned to engagement, community growth, and influence. Track program performance and identify opportunities to improve experience quality and impact. Translate insights into actionable recommendations.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
