Marketing Performance Analyst

Amplifon•Waco, TX
•Onsite

About The Position

Miracle-Ear, an Amplifon brand, is seeking a Marketing Performance Analyst to analyze CRM marketing campaigns, customer behavior, and call center performance and provide insights that inform business decisions. The role supports the development of dashboards, performance measures, and repeatable analytical tools as the organization’s capabilities evolve. It is based 100% onsite and in person at the company’s office in Waco, Texas, and reports to the Marketing Performance & Reporting Manager. The analyst partners with CRM and Marketing colleagues, investigates business questions and marketing initiatives, and communicates findings clearly to stakeholders. The position welcomes analytical experience gained through employment, internships, academic coursework, or independent projects. Candidates must be authorized to work in the United States full-time without current or future sponsorship; the role is not eligible for visa sponsorship.

Requirements

  • Bachelor's degree in Business, Marketing, Economics, Statistics, Finance, Computer Science, MIS, or a related field.
  • Demonstrated experience analyzing or interpreting data through employment, internships, academic coursework, or independent projects.
  • Strong Microsoft Excel skills and familiarity with data analysis or visualization tools, such as Power BI, Tableau, or a comparable platform.
  • Strong analytical reasoning, attention to detail, and communication skills.
  • Interest in learning technical or coding-oriented approaches to solving problems.
  • Authorization to work in the United States on a full-time basis without the need for current or future sponsorship.

Nice To Haves

  • Experience with SQL or another querying or programming language, or exposure to coding-related coursework or projects.
  • Familiarity with Power BI, DAX, Google BigQuery, Google Cloud Platform, Python, or comparable analytics technologies.
  • Exposure to CRM, customer insights, retail or marketing analytics, or developing dashboards and repeatable KPI/reporting processes.

Responsibilities

  • Analyze CRM campaigns, customer segments, conversion trends, and call center performance to identify patterns, evaluate business impact, and recommend improvements.
  • Investigate business questions and marketing initiatives, translating data into clear insights for stakeholders.
  • Develop and refine dashboards, key performance indicators (KPIs), and repeatable reporting solutions using Excel and analytical or visualization tools.
  • Explore and combine data from multiple sources, validate results, troubleshoot discrepancies, and collaborate with technical teams on improvements.
  • Partner with CRM and Marketing colleagues to understand analytical needs, support project-based initiatives, and communicate findings clearly.
  • Experiment with new approaches, improve existing processes, and help standardize how marketing performance is measured over time.

Benefits

  • Medical, dental, and vision benefits.
  • 401(k) with company match.
  • Family hearing aid benefits.
  • Tuition reimbursement.
  • Paid time off (PTO) and paid holidays.
  • Volunteer time off and parental leave.
  • Access to a Wellness Hub and Employee Assistance Program (EAP).
  • Access to Ampli-Academy, LinkedIn Learning, Coursera, team training, and additional specialized training.
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