Marketing Operations Manager

AbbVie•Florham Park, NJ

1d•$96,500 - $183,500

About The Position

The Marketing Operations Manager works cross-functionally to project manage the review process for advertising and promotional materials for approved drug and/or device products. The role identifies and leads Marketing Operations functions and special projects needed to achieve assigned brand objectives. As a subject matter expert in the Promotional Review Committee (PRC) process, the Manager works to ensure an efficient review process involving Medical, Legal, Regulatory, and Compliance teams while adhering to company policies and procedures. The Manager leads promotional review meetings, partners with Marketing to develop agendas, facilitates meetings, records reviewer comments and job requirements, and oversees the review process for assigned brands. The position manages meeting logistics and works independently on offline and live reviews to support brand milestones and objectives. It also performs other Marketing Operations functions, such as editorial review, print production, or electronic system administration, and coordinates with Brand Marketing, PRC, Compliance, and Marketing Operations to resolve issues and manage jobs through each stage of review. The Manager promotes best practices and standard operating procedure (SOP) compliance, supports high-quality jobs, ensures adherence to company policies and FDA guidance, and provides guidance and training to PRC participants. The role works with Editorial, Production, and Regulatory team members on submission processes, including proofing requirements, Regulatory Affairs returns, and 2253 submissions to OPDP. For assigned brands and teams, the Manager partners with commercial teams to identify and lead special projects that improve promotional review efficiency and materials management, such as claims libraries and templates. The Manager collaborates with Marketing Operations, BTS, and brand teams, monitors review-process performance, and identifies opportunities for further efficiency and innovation.

Requirements

Experience working in a pharmaceutical or healthcare advertising environment.
Moderate to advanced Microsoft skills, including Outlook, Excel, Word, and PowerPoint.
Excellent interpersonal and collaboration skills.
Strong project management skills.
Knowledge of FDA regulations for pharmaceutical advertising and promotion.
Strong presentation and meeting facilitation skills.
Bachelor’s degree and a minimum of 5 years of experience.

Nice To Haves

Familiarity with promotional review systems such as Veeva is strongly preferred.
Experience with editing is helpful.

Responsibilities

Lead and manage cross-functional promotional review (PRC) meetings, including developing agendas with Marketing, facilitating meetings, and recording reviewer comments and job requirements.
Monitor and optimize promotional review processes for assigned brands, managing meeting logistics and offline and live reviews to support brand milestones and objectives.
Manage key functions of the review process for assigned brands, which may include editorial review, print production, and electronic system administration.
Work with Brand Marketing, PRC, Compliance, and Marketing Operations to proactively resolve issues and manage jobs through the review process.
Use systems and reporting to communicate with and actively manage jobs alongside brand and project originators.
Promote best practices and ensure jobs conform to company policies, FDA guidance, and SOP requirements.
Provide guidance and training to PRC participants as needed.
Coordinate with Editorial, Production, and Regulatory team members on submission execution, proofing requirements, Regulatory Affairs returns, and 2253 submissions to OPDP.
Partner with commercial teams to identify and lead special projects that improve promotional review efficiency and materials management, such as claims libraries and template development.
Monitor review-process performance and identify opportunities for efficiency and innovation.