Marketing & Media Manager

Interior Logic Group•Daytona Beach, FL

About The Position

The Marketing and Media Manager develops and implements strategies to promote the company's services, increase brand awareness, and grow its visibility and customer base. The role plans and executes advertising, promotional events, and digital marketing campaigns; oversees the company's website and social media; and coordinates with project managers, sales, operations, and other internal teams to align marketing efforts with company goals. It also manages media relationships and marketing budgets, analyzes campaign data, and adjusts strategies to improve results. The position includes other duties as assigned.

Requirements

  • Bachelor’s degree in marketing or a related field.
  • 5+ years of experience in marketing/media.
  • Excellent analytical skills and ability to drive decision-making through data.
  • Entrepreneurial spirit and ability to test, build, and scale growth marketing strategies from scratch in an ambiguous, fast-paced environment.
  • Proven ability to lead through influence, work independently, and collaborate cross-functionally with sales and operations teams.

Responsibilities

  • Develop marketing plans and strategies to promote the company's services and increase its visibility and customer base.
  • Plan and execute marketing campaigns, including advertising, promotional events, and digital marketing.
  • Oversee the company's website and social media presence, create and post relevant content, respond to comments and messages, and monitor analytics to optimize reach and engagement.
  • Work with project managers, sales teams, and other internal teams to align marketing efforts with company goals and objectives.
  • Build and maintain relationships with media outlets to secure coverage and improve the company's reputation.
  • Develop and manage budgets for marketing campaigns, events, and initiatives.
  • Analyze marketing campaign data and adjust strategies to improve results.
  • Perform other duties as assigned.
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