Vibee - Marketing Manager

Live Nation Entertainment•Las Vegas, NV
•Hybrid

About The Position

The Marketing Manager at Vibee drives promotion of destination experiences that combine entertainment, travel, and curated experiences for fans. The role calls for knowledge of event, travel, and experiential marketing, as well as traditional and digital marketing approaches. The position is hybrid, with work in the office and onsite at various event locations; it is not remote. The Marketing Manager develops and executes integrated marketing plans and campaigns, manages campaign content and assets, oversees budgets and performance reporting, and coordinates work across internal teams, vendors, partners, media, and creative agencies. The role also evaluates campaign and event performance, tracks market and fan trends, and refines strategies to strengthen engagement and attendance. It includes mentoring junior team members and supporting additional marketing or operational projects as needed. The work may involve loud, busy onsite event environments, extended periods of sitting, and exposure to drastic temperature climates. Evening and weekend work may be required to meet deadlines, as may domestic and international travel. Candidates must hold a current passport and be able to travel worldwide without restriction. Applicants for U.S. employment must have work authorization that does not require Vibee visa sponsorship. The stated salary range is $73,000–$85,000 USD.

Requirements

  • 3–5 years of marketing experience and/or live entertainment or hospitality/travel experience; the posting describes this experience as preferred.
  • Understanding of financial and accounting standards.
  • Strong technical skills in Microsoft Excel and Word, and Google Sheets and Docs.
  • Excellent written, verbal, and presentation skills, including the ability to communicate with employees at all levels.
  • Strong analytical, financial modeling, and critical-thinking skills, with a creative approach to problem solving.
  • Ability to work independently and adapt to change in a rapidly evolving environment.
  • Ability to manage many projects simultaneously.
  • Flexible and reliable team player within the department and organization.
  • Active problem-solving ability and a sense of urgency for projects large and small.
  • Willingness to work evening and weekend hours as required to meet deadlines.
  • Willingness to travel domestically and abroad as required; must have a current passport and be able to travel worldwide without restriction.
  • U.S. applicants must possess work authorization that does not require visa sponsorship by Vibee.

Nice To Haves

  • Excel certification is considered an asset.
  • Experience in marketing and/or live entertainment or hospitality/travel.

Responsibilities

  • Partner with the Vice President of Marketing, Senior Marketing Manager, and Vibee team members to define marketing strategy and align campaigns with brand and business objectives.
  • Develop marketing plans across social media, traditional advertising, influencer collaborations, public relations, and digital channels.
  • Lead brainstorming and develop campaign concepts highlighting destination experiences, VIP offers, bespoke packages, and immersive fan moments.
  • Oversee day-to-day campaign execution, coordinating cross-functional teams to deliver on time, on brand, and within budget.
  • Manage Vibee’s social media content calendar with the Digital Marketing Specialist.
  • Partner with the Digital Marketing Specialist on integrated campaigns, including on-ground activations, email marketing, influencer outreach, and partnership marketing.
  • Liaise with the outside agency on digital advertising, including asset creation, budget management, and strategic planning.
  • Initiate campaign assets and work with the team designer on creative materials and social and traditional marketing tools.
  • Manage assigned project marketing budgets, track and report expenses, secure approvals, and provide updates on budget utilization, campaign ROI, and cost efficiency.
  • Coordinate marketing deliverables and timelines with the Project Manager and broader Vibee team using internal project management systems.
  • Build relationships with external vendors and marketing partners and ensure their contributions meet Vibee’s brand and quality standards.
  • Support the marketing team with asset identification, tool development, and internal processes; mentor junior team members and help optimize workflows.
  • Lead analysis and reporting of campaign KPIs, using findings to optimize current and future campaigns.
  • Evaluate destination experience and integration event performance against benchmarks and recommend improvements or new opportunities.
  • Maintain consistent marketing copy and communications across channels and oversee brand-aligned messaging.
  • Collaborate with internal and external creative teams on visuals and copy.
  • Monitor travel and entertainment marketing trends, new channels, and fan behavior to refine engagement strategies.
  • Coordinate with press and PR teams on press releases and publicity campaigns and communicate with external media partners.
  • Coordinate third-party campaigns to ensure consistency across partner channels.
  • Maintain project management tools and keep the team informed about progress, deadlines, and deliverables.
  • Support additional marketing or operational projects as needed and adapt to changing priorities.
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