Marketing Manager

GOBI Technologies, Inc.

About The Position

GOBI Technologies is seeking a Marketing Manager to build and own the company's marketing function. This role is crucial for amplifying GOBI's story as a recognized Microsoft partner with deep expertise in Data, AI, and Business Applications. The Marketing Manager will be responsible for translating technical capabilities into compelling content, building the digital presence, and creating a marketing engine to fuel growth. This is a high-impact role for an individual who thrives on creating structure, driving visibility, and turning technical expertise into market presence. The successful candidate will write the marketing playbook, as one does not currently exist.

Requirements

5+ years in B2B marketing, preferably in technology, consulting, or professional services
Proven experience building marketing programs, not just executing them
Strong track record in content marketing, digital marketing, and lead generation
Experience working with technical subject matter experts to produce content
Proven ability to own and execute marketing strategy independently
Strong content creation skills with the ability to translate technical topics for business audiences
Experience with LinkedIn, SEO, and digital marketing
Data-driven approach to measuring and optimizing performance
Excellent communication and collaboration skills
Self-directed with strong ownership mentality

Nice To Haves

Familiarity with Microsoft partner ecosystem is a strong asset
Experience marketing Microsoft solutions or cloud/AI services
Background in professional services or consulting firm marketing
Familiarity with ABM strategies and sales alignment

Responsibilities

Define and execute marketing strategy aligned to business growth objectives
Develop content that positions GOBI as a leader in Microsoft cloud and AI advisory
Build and optimize demand generation programs that drive qualified pipeline
Own website strategy, SEO, and digital presence
Plan and execute campaigns across LinkedIn, email, and digital channels
Create sales enablement assets that support client acquisition
Manage marketing automation and lead nurturing in HubSpot
Develop thought leadership content with practice leaders and technical experts
Launch initiatives that strengthen brand visibility and market positioning
Track performance metrics and optimize based on results
Identify opportunities to expand marketing impact as the company grows