Marketing Manager, Velys Spine Robotics- Downstream

6029-MEDICAL DEVICE BUSINESS SERVICES Legal Entity•Raynham, MA

21h•Onsite

About The Position

The Downstream Marketing Manager, VELYS Spine Active Robotics and Navigation, supports growth of the VELYS Spine platform by translating surgeon, customer, sales, and market insights into effective downstream marketing programs. The role executes North America commercialization strategy and leads assigned launch, demand-generation, field-enablement, and customer-engagement workstreams to support adoption, utilization, and revenue objectives. It also provides North America insights to global partners and collaborates with regional teams to support aligned execution. The manager develops commercialization plans, supports launch readiness and post-launch performance management, and equips sales teams with tools, education, and communications. The role works with surgeons, customers, sales consultants, and teams across Education, Supply Chain, Finance, Quality, Regulatory, Clinical, Medical Affairs, and R&D. It also contributes to annual business planning and supports pricing, contracting, forecasting, inventory, and supply coordination with the appropriate functional owners. The position is located in Raynham, Massachusetts, requires approximately 30–40% travel, and reports to the Director, Global VELYS Spine Downstream Marketing. The role requires working in cadaver lab and operating room environments.

Requirements

Bachelor's degree required.
At least 5 years of experience in Marketing, Product Management, Strategy, Innovation, Engineering, or a related discipline.
Experience in Medical Devices, Orthopaedics (Spine), Surgical Technologies, Navigation, Robotics, Digital Surgery, or related healthcare technologies.
Experience executing product launches and commercialization programs.
Strong analytical, project-management, communication, presentation, stakeholder-management, and prioritization skills.
Ability to lead defined cross-functional projects in a matrix organization and influence stakeholders without direct authority.
Ability to work independently within established priorities, manage multiple initiatives, and seek guidance on complex decisions.
Ability to translate customer, market, clinical, and sales insights into actionable marketing plans and recommendations that support measurable business results.
Ability to work within cadaver lab and operating room environments.
Willingness to travel approximately 30–40%.

Nice To Haves

Postgraduate qualification in a related field.
Experience supporting surgeon advisory boards, customer engagement programs, and market development initiatives.
Experience in Digital Health, Software, Artificial Intelligence, Machine Learning, Data Analytics, Navigation, Robotics, or enabling surgical technologies.

Responsibilities

Build relationships with surgeons and key opinion leaders through advisory boards, Voice of Customer programs, labs, customer visits, and society meetings.
Execute North America commercialization plans aligned with global strategy to support revenue growth, adoption, and utilization goals.
Lead assigned launch planning and execution workstreams, including launch readiness, customer evaluations, product demonstrations, training, and post-launch performance management.
Collaborate with Education, Supply Chain, Finance, Quality, Regulatory, Clinical, Medical Affairs, and R&D to remove barriers and deliver commercial objectives.
Translate customer, clinical, sales, and market insights into product positioning, messaging, commercial priorities, and portfolio recommendations for consideration by portfolio and business leaders.
Contribute to annual business planning and manage assigned marketing inputs.
Support pricing, contracting, forecasting, inventory, and supply coordination in partnership with functional owners.
Create and deliver sales tools, marketing collateral, education programs, CRM campaigns, event plans, and field communications.
Partner with global and regional Sales and Marketing teams to support alignment, consistent execution, and field readiness.
Monitor market performance, competitive activity, customer feedback, and sales force needs, and recommend actions to accelerate growth.
Represent VELYS Spine marketing at surgeon events, cadaver labs, customer meetings, conferences, and internal business reviews.

Benefits

Participation in the Company's consolidated retirement plan (pension) and savings plan (401(k)), subject to plan terms.
Eligibility to participate in the Company's long-term incentive program.
Vacation: 120 hours per calendar year.
Sick time: 40 hours per calendar year, with different stated allocations for Colorado and Washington residents.
Holiday pay, including floating holidays: 13 days per calendar year.
Work, Personal and Family Time: up to 40 hours per calendar year.
Parental Leave: 480 hours within one year of a child's birth, adoption, or foster care placement.
Bereavement Leave: 240 hours for an immediate family member and 40 hours for an extended family member per calendar year.
Caregiver Leave: 80 hours in a 52-week rolling period.
Volunteer Leave: 32 hours per calendar year.
Military Spouse Time-Off: 80 hours per calendar year.