Marketing Manager (II)

Mountain Equipment Company•Vancouver, BC

38d•CA$89,500 - CA$112,200•Hybrid

About The Position

At MEC, we exist to connect people to a lifetime of amazing experiences outdoors. MEC's Marketing team is growing and we are looking to add a Marketing Manager (II). As Marketing Manager, you’ll lead key MEC marketing campaigns and programs from planning through execution; translating business priorities into clear briefs, timelines, channel plans, and deliverables. This is a hands-on role for someone who is just as comfortable building the plan as they are tracking the details, following up with partners, solving problems, and ensuring work gets out the door at a high standard. You’ll also drive growth initiatives, priority categories, MEC Label, seasonal campaigns, and catalogue work by turning inputs from across the business into practical plans that teams can action. This role requires a strong hands-on operator; someone who can see the bigger picture, but is happiest close to the work: managing timelines, clarifying deliverables, chasing details, resolving blockers, and keeping cross-functional teams moving. Location: This is a hybrid role based out of MEC Head Office in Vancouver, requiring you to be in office 2 to 3 days a week.

Requirements

5–7+ years of marketing experience, 4+ of which as a Marketing Manager
Retail or omnichannel industry experience is a must
Hands-on operator who is energized by the details and comfortable doing the work, not just directing it
Strong project management skills, including workbacks, timelines, approvals, dependencies, and follow-through
Ability to turn ambiguity into clear action plans, owners, deadlines, and next steps
High attention to detail across copy, creative, channel execution, timing, and stakeholder communication
Proven track record managing commercially driven campaigns from planning through execution
Experience across digital and physical execution, including retail, events, activations, and channel planning
Strong instinct for balancing brand and business performance
Strong analytical skills and a clear view on how to measure success and improve future work
Clear, proactive communicator who keeps stakeholders aligned, informed, and moving toward decisions
Passion for the outdoors — and for helping more people get outside
The Candidate must be able to read and converse in English.

Responsibilities

Lead Tier 1 and Tier 2 campaigns (i.e. Black Friday, Camp Season) and projects from brief through launch, ensuring the work is clear, coordinated, and delivered on time
Build and maintain campaign workbacks, timelines, status updates, launch checklists, and approval paths
Write and refine campaign briefs, messaging inputs, channel direction, and partner updates
Facilitate alignment between Creative, Digital, Retail, Merchandising, Operations, and Ecomm Teams
Review campaign assets and execution details to ensure accuracy, consistency, and readiness for launch
Lead the MEC catalogue program from planning through execution, balancing commercial priorities, member usefulness, and storytelling in partnership with stakeholders
Distill inputs from Merchandising, Operations, Digital, Retail, and Brand into clear plans with owners, timelines, deliverables, and next steps
Translate seasonal priorities, growth categories, and business goals into practical campaign and channel plans
Clarify scope, dependencies, risks, and decisions so teams know what needs to happen and when
Balance brand, commercial, product, and channel needs while keeping execution realistic and focused
Own timelines end-to-end, driving progress, resolving blockers, and ensuring delivery
Track open decisions, risks, dependencies, and next steps to keep work moving
Follow up proactively with partners and remove blockers before they slow the work down
Maintain a high standard for execution, accuracy, and attention to detail across every stage of the work
Define success upfront and track performance against clear business outcomes
Pull together post-campaign results, insights, and recommendations that help improve future work
Use learnings to optimize campaign planning, channel execution, and internal ways of working
Act as a connector across Marketing, Merchandising, Retail, Creative, Digital, Operations, and Ecomm
Keep stakeholders aligned, informed, and moving toward decisions
Bring structure and momentum to complex workstreams, especially when there are competing priorities or tight timelines
Communicate clearly, proactively, and practically so teams understand what is needed and can act quickly