Marketing Manager, B2B & Sales Enablement

Flynn O'Hara Uniforms•Philadelphia, PA

3d•Hybrid

About The Position

Flynn O'Hara Uniforms is seeking an organized, experienced, and execution-focused Marketing Manager to own our B2B marketing function and serve as a partner to our national sales team. This role is the engine behind our sales enablement efforts, driving inbound sales, prospect-facing communications, and account support, as well as optimizing use of our CRM. If you're incredibly detail-oriented, deliver excellent work at a fast pace, love collaborating with a team, and take pride in making a sales team more effective, this role is for you.

Requirements

4–7 years of B2B marketing or sales enablement experience, ideally at a company with a field sales team.
Hands-on CRM experience (HubSpot, SalesForce, etc.); Comfortable building workflows, managing contact lists, and running reports without hand-holding.
Strong writing skills; you have the ability to draft a compelling pitch deck, build out RFP responses, and know what a sales rep needs to close a deal.
Highly organized and responsive. The sales team will rely on you, and you take that seriously! You can manage multiple projects and timelines simultaneously - and understand that the nature of sales is that reps can't always provide a ton of advance notice...
You are comfortable being a doer, and don't wait for instructions to act. You're solution-oriented and hands-on – ready to execute.
You have light-to-moderate design sensibility - you don't need to be a designer, but you can give clear creative direction and work in Canva, Adobe Creative Suite, or similar tools.

Responsibilities

Create and maintain pitch decks, one-pagers, sales messaging and materials that help our team win new school partnerships.
Ensure materials are readily available to salesforce as needed - making it easy for reps to take advantage while on the road.
Manage outbound email campaigns and newsletter subscriptions, LinkedIn outreach, and any paid B2B efforts targeting new school accounts.
Own HubSpot - maintaining data integrity, building workflows, and ensuring the sales team has what they need to operate efficiently.
Work cross-functionally to coordinate the onboarding process for new school partners, ensuring the website is ready, supporting retail locations have the inventory they need, and schools have a smooth and professional experience from day one of their partnership with FlynnO'Hara.
Manage the pipeline of collateral requests from sales reps and schools, including event invitations, partner school flyers, school catalogs, and other collateral for partner schools.
Manage any external vendor relationships tied to B2B marketing execution (paid / performance, Design, CRM, etc.)
Partner with the Director of Marketing to build annual Marketing Calendar, and manage execution with the support of the Marketing Coordinator.
Maintain ecommerce content that supports new business, including "why us" pages, inbound inquiry forms, and both the B2B and account-facing newsletter.