Marketing Liaison
Encompass Health•Plano, TX
About The Position
The Marketing Liaison helps drive patient growth and business goals by cultivating referral relationships within a geographic territory. The role focuses on developing referral sources, identifying business opportunities, educating the community and healthcare partners about hospital programs, and addressing barriers to admissions.
Requirements
- Current driver's license in the employed state and an acceptable driving record according to company policy.
- CPR certification.
- At least 2 years of experience in a healthcare environment, preferably as a clinician or technician.
Nice To Haves
- Bachelor's degree or equivalent job experience.
- At least 1 year of experience as a nurse liaison or successful sales experience in a healthcare environment.
- Familiarity with acute hospitals, rehabilitation facilities, and the local healthcare market.
Responsibilities
- Review medical conditions and pre-screen referrals from hospitals, skilled nursing facilities, homes, and assisted living facilities.
- Develop call plans and strategies to drive volume using the Referral Development System (RDS).
- Use territory market analysis data to identify new business opportunities.
- Educate the community, referral sources, and physicians about hospital programs and services.
- Identify development opportunities to position the hospital strategically in the marketplace.
- Respond to and overcome admission barriers and follow up on admission variables.
Benefits
- Affordable medical, dental, and vision plans for employees and their families.
- Paid time off that accrues over time.
- Tuition reimbursement and continuing education opportunities.
- Company-matching 401(k).
- Employee stock purchase plan.
- Flexible spending and health savings accounts.
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What This Job Offers
Job Type
Full-time
Education Level
No Education Listed
