Marketing HubSpot Administrator

ConstructConnect•Cincinnati, OH

1d•Hybrid

About The Position

ConstructConnect’s Digital Marketing team is seeking a Marketing HubSpot Administrator to lead marketing operations and technology strategy. The role combines HubSpot expertise with strategic thinking to build a marketing technology ecosystem that supports growth and efficiency. The administrator owns the HubSpot instance end-to-end, ensures its integration with the broader technology stack, and enables the marketing team to execute campaigns effectively. The position includes administration and optimization of HubSpot, management of integrations and data quality, development of marketing technology strategy, and analysis of campaign performance. The role partners with IT and go-to-market systems teams, marketing and sales leadership, and technical and non-technical stakeholders. The position is in the Marketing division. Team members must reside and perform their work within the United States. Those within commuting distance of Greater Cincinnati/Northern Kentucky or Atlanta are expected to work in a hybrid capacity, in the office every Tuesday and Wednesday. Team members are expected to maintain a dedicated, ergonomically appropriate remote workspace.

Requirements

At least 4 years of marketing operations experience with significant HubSpot administration responsibilities.
Proven success managing complex HubSpot implementations in B2B SaaS or technology companies.
Deep understanding of the HubSpot-Salesforce ecosystem and integration best practices.
Experience with ZoomInfo, 6sense, or similar intent-data and sales-intelligence platforms.
Track record of improving marketing operations efficiency through process and technology optimization.
Expert-level knowledge of HubSpot, including Marketing Hub, Sales Hub, Service Hub, and CMS Hub.
Strong understanding of Salesforce architecture and data models.
Proficiency in marketing analytics and business intelligence tools.
Familiarity with API integrations and webhook configurations.
Strategic thinking and the ability to balance immediate needs with long-term vision.
Excellent communication skills and ability to work with technical and non-technical stakeholders.
Strong project management skills and ability to manage multiple priorities.
Problem-solving skills and ability to work in fast-paced, dynamic environments.
Commitment to staying current with marketing technology trends and innovations.
Must reside and perform work within the United States.
Must maintain a dedicated and ergonomically appropriate remote workspace.

Nice To Haves

Basic knowledge of SQL.
Basic knowledge of HTML/CSS.

Responsibilities

Serve as the primary HubSpot administrator, managing technical aspects, configurations, and customizations.
Design and implement marketing automation workflows, lead-nurturing campaigns, and behavioral triggers.
Optimize HubSpot CMS for the web development team, including SEO best practices and performance optimization.
Manage HubSpot user permissions, training, and adoption across the marketing organization.
Own and optimize the HubSpot-to-Salesforce integration, including data synchronization and lead handoff.
Manage the ZoomInfo integration to enrich lead data and improve targeting.
Maintain data quality through audits, deduplication, and data governance policies.
Create unified reporting across systems for marketing and sales leadership.
Evaluate and recommend marketing technologies to improve team capabilities and campaign performance.
Partner with IT and GTM Systems teams on security, compliance, and technical best practices.
Lead marketing technology vendor relationships and contract negotiations.
Develop and maintain a marketing technology roadmap aligned with business objectives.
Build and maintain marketing dashboards tracking KPIs, attribution, and ROI across channels.
Conduct performance analyses to identify optimization opportunities.
Implement A/B testing frameworks to improve marketing assets.
Provide data-driven recommendations to improve marketing efficiency and effectiveness.