Email Marketing Manager - Hubspot

We Are Rosie•Boston, MA
•$50 - $55•Remote

About The Position

We are seeking a detail-oriented Email Marketer to take ownership of the hands-on execution of a high-volume fall email program within HubSpot. This role involves close collaboration with a full-time Email Strategist who will define the strategy and targeting. Your responsibilities will include building, quality assurance (QA), scheduling, and sending emails. Email is the primary channel for re-engaging and onboarding customers for two SaaS products aimed at political campaigns. Therefore, timely and error-free email delivery is critical. The volume of emails will peak leading up to Election Day, with fixed send dates. This position requires the ability to work quickly and independently, maintain the send calendar, and identify and resolve any issues before emails are dispatched.

Requirements

  • 2–4+ years of hands-on email marketing execution, ideally at a SaaS company.
  • Strong HubSpot experience: building emails, workflows and automations, lists, and segments.
  • A rigorous QA habit: links, personalization tokens, rendering, and audience logic.
  • Working knowledge of deliverability best practices.
  • Experience managing a high-volume send calendar on tight, fixed deadlines.
  • Clear communication and the ability to work autonomously with a busy strategist.
  • Alignment with the client's mission of supporting Democratic and progressive candidates and causes.

Nice To Haves

  • Basic HTML/CSS for email templates.
  • Experience with lifecycle or onboarding programs for a product with a free-to-paid or activation model.
  • A/B testing experience on subject lines, content, and send timing.

Responsibilities

  • Build, QA, and schedule activation sends in HubSpot, including conversion, texting (10DLC) registration, GOTV, and early-voting campaigns.
  • Build and maintain automated, triggered flows, including drop-off recovery and onboarding nurtures that guide new signups to a published campaign website.
  • Execute election-timed sends across customer audiences in the final stretch before Election Day.
  • Build and maintain segmented target lists in partnership with the data team.
  • Own the fall send calendar, QA process, and deliverability checks.
  • Report on send performance against engagement goals (30%+ open rate, 4%+ click rate) and identify successful strategies.
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