Marketing HubSpot Administrator

ConstructConnect•Cincinnati, OH

3d•Hybrid

About The Position

The Marketing HubSpot Administrator sits within ConstructConnect’s Marketing division and is part of the Digital Marketing team. This role leads marketing operations and technology strategy, serving as the technical owner of the HubSpot instance and ensuring its effective integration with the broader technology stack. The position supports precise, scalable campaign execution and helps build a marketing technology ecosystem that drives growth and efficiency. The administrator owns HubSpot configurations and customizations, marketing automation, CMS optimization, system integrations, data quality, reporting, and marketing technology planning. The role collaborates with marketing, sales, IT, and go-to-market systems teams, and provides training and support to improve platform adoption. The position is open to team members residing and working in the United States. Those within commuting distance of the Greater Cincinnati/Northern Kentucky or Atlanta, Georgia offices work in a hybrid capacity, with regular in-office attendance each Tuesday and Wednesday.

Requirements

At least 4 years of marketing operations experience with significant HubSpot administration responsibilities.
Proven success managing complex HubSpot implementations in B2B SaaS or technology companies.
Deep understanding of the HubSpot-Salesforce ecosystem and integration best practices.
Experience with ZoomInfo, 6sense, or similar intent data and sales intelligence platforms.
Track record of improving marketing operations efficiency through process and technology optimization.
Expert-level knowledge of HubSpot, including Marketing Hub, Sales Hub, Service Hub, and CMS Hub.
Strong understanding of Salesforce architecture and data models.
Proficiency with marketing analytics and business intelligence tools.
Familiarity with API integrations and webhook configurations.
Strategic thinking, balancing immediate needs with long-term vision.
Excellent communication skills for working with technical and non-technical stakeholders.
Strong project management skills and ability to manage multiple priorities.
Problem-solving ability and comfort working in a fast-paced, dynamic environment.
Commitment to staying current with marketing technology trends and innovations.
Must reside and perform work within the United States.
Team members within commuting distance of the Greater Cincinnati/Northern Kentucky or Atlanta, Georgia offices are expected to work in-office every Tuesday and Wednesday.

Nice To Haves

Basic knowledge of SQL.
Basic knowledge of HTML/CSS.

Responsibilities

Serve as the primary HubSpot administrator, managing technical aspects, configurations, and customizations.
Design and implement marketing automation workflows, lead nurturing campaigns, and behavioral triggers.
Optimize HubSpot CMS for the web development team, including SEO best practices and performance.
Manage HubSpot user permissions, training, and adoption across the marketing organization.
Own and optimize the HubSpot-to-Salesforce integration, ensuring reliable data synchronization and lead handoff.
Manage the ZoomInfo integration to enrich lead data and improve targeting.
Maintain data quality through audits, deduplication, and data governance policies.
Create unified reporting across systems for marketing and sales leadership.
Evaluate and recommend marketing technologies to enhance team capabilities and campaign performance.
Partner with IT and GTM Systems teams on security, compliance, and technical best practices.
Lead marketing technology vendor relationships and contract negotiations.
Develop and maintain a marketing technology roadmap aligned with business objectives.
Build and maintain marketing dashboards tracking KPIs, attribution, and ROI across channels.
Analyze performance to identify optimization opportunities.
Implement A/B testing frameworks to continuously improve marketing assets.
Provide data-driven recommendations to improve marketing efficiency and effectiveness.