Marketing Director, North America

NutrecoIndianapolis, IN
Remote

About The Position

Take the lead in shaping marketing strategy and commercial impact as Marketing Director, North America at Trouw Nutrition, a Nutreco company. As a global leader in animal nutrition and aquafeed, we are united by our purpose of Feeding the Future, helping to build a more sustainable food system for generations to come. This is a high-impact leadership role with broad scope across strategy, portfolio, pricing, commercial excellence, and regulatory. If you are energized by leading through complexity, building capability, and translating market insight into business growth, this is an opportunity to make a meaningful difference. At Nutreco, we encourage our people to Own their career, Own their development, and Own their future.

Requirements

  • Bachelor or master’s degree in marketing, business, or a related field.
  • 10+ years of progressive marketing leadership experience, including 5+ years at Director level or equivalent.
  • Experience in animal nutrition, agribusiness, or B2B specialty manufacturing preferred.
  • Strong strategic marketing expertise, including market segmentation, positioning, value proposition development, portfolio management, innovation, and go-to-market execution.
  • Strong commercial and financial acumen, including budgeting, ROI, and value-based pricing.
  • Experience leading multi-functional teams across marketing, communications, regulatory, pricing, and commercial excellence in a matrix and/or transformation environment.
  • Executive-level communication and stakeholder management skills, with the ability to bring clarity to complex and ambiguous situations.
  • Willingness to travel within North America (25–35%) for customer visits and industry events.
  • Candidates applying to job openings must already be authorized to work independently in the country where the position is based. Employer sponsorship is not available for this role.

Responsibilities

  • Define the North America marketing strategy in alignment with BU priorities, global direction, and market opportunities.
  • Translate strategy into annual plans, budgets, resource allocation, and KPIs across marketing and commercial excellence.
  • Establish performance routines to track results, manage risks, and adjust priorities to deliver growth, margin, and ROI.
  • Build and lead a high-performing, integrated marketing organization across functional areas.
  • Define team structure, roles, and ways of working that enable effective strategy execution.
  • Strengthen organizational capability through targeted coaching, development, and training initiatives.
  • Turn business needs and market opportunities into prioritized portfolio choices, quantified growth plans, and compelling value propositions.
  • Lead the development of business cases, offer design, and strategic initiatives.
  • Partner cross-functionally to accelerate time-to-market, adoption, and portfolio competitiveness.
  • Lead end-to-end go-to-market execution across positioning, messaging, launches, and campaigns.
  • Ensure high-quality, evidence-based customer materials that strengthen brand and support conversion.
  • Deliver effective sales enablement tools and communication assets that improve field execution and reinforce consistent, substantiated messaging.
  • Establish value-based pricing frameworks, tools, and governance to improve price realization and portfolio mix.
  • Partner with Sales and Finance on pricing guardrails, segmentation, and value communication.
  • Monitor performance and lead actions that strengthen profitability and commercial discipline.
  • Drive value-based selling, CRM discipline, and pipeline management to improve conversion and forecasting.
  • Ensure consistent, insight-led marketing execution aligned with commercial priorities.
  • Embed pricing governance and strengthen decision-making through standardized reporting and actionable insight.
  • Lead regulatory strategy and compliance across claims, labeling, authorizations, and marketing materials.
  • Anticipate regulatory changes and guide mitigation in partnership with cross-functional teams.
  • Ensure governance and review processes support compliant innovation and customer communications.
  • Align BU, OpCo, and global stakeholders on priorities, resources, and execution.
  • Build strong partnerships across Commercial, Technical, R&D, Operations, and Finance.
  • Drive clarity, accountability, and alignment to deliver coordinated business impact.

Benefits

  • Competitive health benefits – Medical/Dental/Vision/HSA/FSA
  • Disability and Life insurance
  • 401K Matching
  • Paid Parental Leave
  • Tuition Reimbursement
  • Paid Time Off
  • Annual bonus
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