Marketing Data Analyst

Wintrust•Rosemont, IL

About The Position

Wintrust is seeking a Marketing Data Analyst to analyze and interpret large data sets and turn findings into visualizations and insights that support business decisions. The role develops dashboards to inform stakeholders about key business objectives and metrics, works with business partners to understand their needs and upcoming initiatives, and evaluates marketing performance at campaign, program, and tactical levels. It also monitors data and information management processes for quality and consistency and delivers detailed, business-focused ad-hoc reporting as needed.

Requirements

  • 3–5 years of experience in corporate finance, data analytics, or financial analysis.
  • Proficiency in Power BI, including developing and maintaining interactive dashboards and visualizations.
  • Proficiency in SQL, including writing, executing, and optimizing queries to extract and analyze data across databases.
  • Ability to maintain data accuracy and consistency across databases and reporting platforms.
  • Ability to translate data into actionable recommendations and optimizations for the marketing team.
  • Bachelor’s degree in Finance, Data Analytics, Computer Science, Economics, or a related field.
  • Excellent written and verbal communication skills.
  • Strong research, analytical, problem-solving, and critical-thinking skills.
  • Ability to adapt to evolving business needs and prioritize appropriately.

Nice To Haves

  • Experience with business intelligence tools such as Adobe Analytics, Alteryx, and Microsoft Excel.

Responsibilities

  • Analyze and interpret large data sets.
  • Translate findings into visualizations and insights that help drive business actions.
  • Develop dashboards to keep stakeholders informed on key business objectives and metrics.
  • Engage with the business to understand needs and stay informed on upcoming initiatives and goals.
  • Drive understanding of marketing performance at the campaign, program, and tactical level.
  • Monitor data and information management processes to ensure data quality and consistency.
  • Deliver ad-hoc reporting with attention to detail and business impact.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • Life insurance
  • Accidental death and dismemberment insurance
  • Short-term and long-term disability insurance
  • Parental leave
  • Employee Assistance Program (EAP)
  • Traditional and Roth 401(k) with company match
  • Flexible Spending Account (FSA)
  • Employee Stock Purchase Plan at a 5% discount
  • Critical illness insurance
  • Accident insurance
  • Transportation and commuting benefits
  • Banking benefits
  • Pet insurance
  • Tuition reimbursement
  • Annual bonus eligibility
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