Marketing Coordinator (Hourly / Contract)

Withings•Boston, MA

About The Position

Withings is seeking a creative, outgoing Marketing Coordinator to grow its organic social presence in the U.S. This role is primarily content-focused, requiring comfort both in front of and behind the camera to create, film, and edit content for platforms like TikTok. The coordinator will engage with the community, build brand presence, and provide general marketing support across influencer management, partnerships, events, and reporting. The ideal candidate is entrepreneurial, camera-obsessed, and passionate about health, fitness, and community engagement. This is a long-term contract position with the potential to become full-time.

Requirements

Super comfortable in front of and behind a camera.
Outgoing, conversational, and genuinely enjoys engaging with strangers and communities.
A portfolio, personal account, or demonstrated content created (links/handles requested with application).
Experience with CapCut or comparable editing platforms.
Autonomous and tech-savvy, comfortable picking up new tools and platforms quickly.
Genuine familiarity with running and/or gym/fitness culture and communities.
Organized and reliable enough to manage general marketing support tasks alongside content creation.

Nice To Haves

Figma experience.
Basic graphic design skills.
Notion experience.
G Suite proficiency.

Responsibilities

Own and grow organic social media channels, including filming, editing (CapCut or similar), and posting content primarily on TikTok.
Be comfortable both in front of and behind the camera, filming yourself and others, and shooting and editing content.
Engage with people in the community through street interviews, event coverage, and on-the-ground content creation.
Comment on posts and drive engagement across social platforms, primarily TikTok.
Understand and authentically engage with running and gym/fitness communities.
Be a confident, conversational on-camera presence capable of striking up conversations with strangers.
Support influencer management, including gifting, LTK, Shop My, and similar platforms.
Follow up with influencers to ensure content briefs are followed and posts go live on schedule.
Help identify potential new affiliates.
Support the execution of partnership deliverables, such as web page mockups (Figma a plus), partnership videos, and basic graphics/design.
Submit completed briefs and content requests to the web team via Notion.
Provide on-the-ground support for marketing events and activations.
Track and report on post-campaign performance to quantify partnership impact.
Run a monthly report summarizing all social media post performance.
Set up purchase orders for influencers and affiliates.
Manage small but essential tasks that keep campaigns moving.