Marketing Coordinator (Hourly / Contract)

Withings•Boston, MA

4d•Onsite

About The Position

Withings is seeking a creative and outgoing Marketing Coordinator to grow its organic social presence in the U.S. This role is primarily focused on content creation, filming, editing, and posting on social media platforms, particularly TikTok. The ideal candidate will be comfortable both in front of and behind the camera, engaging with communities, and creating authentic content. In addition to content creation, the role involves general marketing support, including influencer management, partnerships, events, and reporting. This is a long-term contract position with the potential to become full-time, ideal for an entrepreneurial individual passionate about health, fitness, and community engagement.

Requirements

Super comfortable in front of and behind a camera.
Outgoing, conversational, and genuinely enjoys engaging with strangers and communities.
A portfolio, personal account, or demonstrated content you've created.
Experience with CapCut or comparable editing platforms.
Autonomous and tech-savvy — comfortable picking up new tools and platforms quickly.
Genuine familiarity with running and/or gym/fitness culture and communities.
Organized and reliable enough to manage general marketing support tasks alongside content creation.

Nice To Haves

Figma experience.
Basic graphic design skills.
Notion experience.
G Suite proficiency.

Responsibilities

Own and grow organic social media channels, including filming, editing (CapCut or similar), and posting content primarily on TikTok.
Film yourself and others, and shoot and edit content.
Engage with people in the community through street interviews, event coverage, and on-the-ground content creation.
Comment on posts and drive engagement across social platforms, primarily TikTok.
Understand and authentically engage with running and gym/fitness communities.
Support influencer management, including gifting, LTK, Shop My, and similar platforms.
Follow up with influencers to ensure content briefs are followed and posts go live on schedule.
Help identify potential new affiliates.
Support the execution of partnership deliverables, including web page mockups, partnership videos, and basic graphics/design.
Submit completed briefs and content requests to the web team via Notion.
Provide on-the-ground support for marketing events and activations.
Track and report on post-campaign performance to quantify partnership impact.
Run a monthly report summarizing all social media post performance.
Set up purchase orders for influencers and affiliates.
Manage small but essential tasks that keep campaigns moving.