Marketing Coordinator

ASM Global•Richmond, VA

7d•$20 - $22

About The Position

Legends Global is hiring a part-time Marketing Coordinator to support marketing and sales efforts at Altria Theater and Dominion Energy Center. The role works with the venue Marketing team on ticketed performances, premium and group sales, private event sales, and other revenue-generating business lines. It reports to the Director of Marketing and suits a motivated, detail-oriented candidate with marketing experience and an interest in live events. The coordinator carries out event marketing activities; supports show promoters, managers, and other contacts; manages event listings and email campaigns; coordinates venue signage and promotional materials; and provides graphic design and clerical support as needed. The role may require work inside or outside the venue, including during performances and events.

Requirements

Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field, or similar experience.
At least 1 year of experience in Marketing, Public Relations, or Sales in the entertainment industry or a related field, or an equivalent combination of education and experience.
Working knowledge of Microsoft Word, Excel, PowerPoint, Outlook, and Teams.
Experience with Adobe Creative Cloud, including Photoshop, InDesign, and/or Illustrator.
Strong written and verbal communication skills and ability to read, write, and understand English.
Ability to collaborate and work well with others inside and outside the Marketing department as part of a creative team.
Ability to give and receive constructive criticism.
Ability to work with limited supervision and interact with all levels of staff, including venue management.
Effective time-management skills and ability to meet deadlines.
Organization, self-direction, and meticulous attention to detail.
Excellent grammar and copywriting skills.

Nice To Haves

Demonstrable graphic design skills, a supporting portfolio, and a creative eye for visual composition.
Experience with email marketing databases; Mailchimp or HIVE experience preferred.
Experience with content management systems and creating website content for commercial businesses.
Experience working with a major-market venue and/or media channel.

Responsibilities

Carry out event marketing efforts involving advertising and sales as requested by the Director of Marketing.
Arrange and assist with marketing needs for show promoters, managers, and other contacts, including event presales, onsales, and event days.
Create and manage website events for ticketed performances and venue activities.
Create and distribute email campaigns, including announcements, dedicated campaigns, student rush, special offers, and newsletters.
Create and distribute Know Before You Go emails for upcoming performances.
Create and distribute post-show patron experience survey emails.
Create and maintain community calendar listings for venue events and performances.
Schedule and manage venue digital signage content through the Daktronics system.
Coordinate ordering, installation, and removal of Front-of-House posters.
Coordinate installation and removal of restroom stall inserts.
Assist the full-time Marketing Coordinator with graphic design as needed.
Assist with clerical duties as needed.
Work nights, weekends, and holidays as required.