Marketing Coordinator

Pavago
Remote

About The Position

Our client is hiring a process-driven Marketing Coordinator to strengthen marketing infrastructure and execution. This is an execution-heavy role. You will manage data integrity, build and audit prospect lists, support campaign infrastructure, and ensure marketing systems run clean and efficiently. You’ll work directly with the VP of Marketing. The goal is simple: tighter systems, better visibility, smoother execution.

Requirements

  • Hands-on Salesforce experience (data management, segmentation, reporting)
  • Experience with Pardot, Account Engagement, HubSpot, or similar automation tools
  • Experience using ZoomInfo or comparable prospecting databases
  • Strong proficiency in Google Sheets or Excel
  • Experience maintaining CRM hygiene and marketing databases
  • Ability to follow and document standardized processes
  • Must work CST hours

Nice To Haves

  • Experience supporting US-based companies
  • Basic SEO knowledge
  • Website CMS experience
  • Experience drafting marketing emails or supporting content publishing
  • Canva or light creative execution exposure

Responsibilities

  • Maintain CRM hygiene and ensure data accuracy in Salesforce
  • Manage marketing database structure and segmentation readiness
  • Build and audit prospect lists using ZoomInfo or similar tools
  • Execute compliant mass email campaigns
  • Create and maintain competitor tracking databases
  • Conduct website audits and support SEO-driven content updates
  • Build campaign tracking frameworks and reporting visibility
  • Document marketing processes and standardize workflows
  • Support light content execution (email drafts, publishing support, templates in Canva)
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