Marketing Coordinator

Mortenson • Denver, CO

9d

About The Position

Mortenson is currently seeking a Marketing Coordinator with the ability to interact with a variety of staff at all levels in an ever-changing, deadline driven environment, remaining flexible, resourceful, proactive and efficient with a high level of professionalism and confidentiality. The Marketing Coordinator masters the customer journey and provides communications for each step: from awareness of business need, to guiding solutions with insights, to nurturing the sales cycle, to achieving preference for our brand, to repeat business and ultimately to customer advocacy. The primary objective of this role is new business acquisition by supporting the sales efforts of our leadership team and Operating Group (OG) representatives.

Requirements

• 4-year degree in Marketing, Communications or Business is required
• 6 years of experience in integrated marketing is required
• B2B experience required
• Strong business writing, presentation, and communication skills
• Proficiency in Adobe Creative Suite
• Proficiency in Microsoft Word, Excel, Outlook, PowerPoint and Salesforce.com
• Problem-solving capability
• Must be currently legally authorized to work in the U.S. without sponsorship for employment visa status (e.g., H1B status, 0-1, TN, CPT, OPT, etc.).

Nice To Haves

• Business Services industry background preferred
• Solid experience in the activities, programs and expectations as outlined above

Responsibilities

• Position services and equip BD and construction team members for successful customer interactions, including meetings, speaking engagements, and social media posts
• Support project acquisition through high-quality business proposals and presentation content that differentiate Mortenson and solve customer problems
• Create and maintain efficient marketing processes, record-keeping systems, and a historical information library
• Meet financial targets by delivering on content marketing goals, such as mapping customer decision-making paths, developing customer profiles/personas, and identifying the best tactics for each segment
• Develop integrated marketing communications programs and budgets to achieve business goals, including website, feature articles, videos, public relations, social media, advertising, and other mediums
• Implement and manage internal communication plans, measure program results, document learning, and drive continuous improvement
• Understand the importance of analytics and measurement, and support segmentation and targeting decisions
• Serve as the voice of the customer, balancing differentiators with what is most valuable to each segment during various stages of the customer journey
• Guide the team through storytelling exercises and demonstrate proficiency in messaging
• Show passion for learning by reading industry and customer-focused publications, participating in customer associations, and attending conferences and events to develop intimate knowledge of target audiences

Benefits

• Medical and prescription drug plans that includes no additional cost vision coverage
• Dental plan
• 401k retirement plan with a generous Mortenson match
• Paid time off, holidays, and other paid leaves
• Employer paid Life, AD&D, and disability insurance
• No-Cost mental health tool and concierge with extensive work-life resources
• Tuition reimbursement
• Adoption Assistance
• Gym Membership Discount Program

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level