Marketing Consultant

RELX•Raleigh, NC

2d•$115,400 - $192,300

About The Position

A specialist in marketing who applies theory in practice and has an in-depth understanding of a specific area. The role independently performs the full range of responsibilities. It oversees a particular area, product, or service within the larger brand strategy and develops or delivers plans for significant aspects of products, services, marketing, and economic research programs with guidance from senior colleagues. The position analyzes data and customer and market conditions, manages key aspects of data systems, develops innovative solutions, and manages internal and external client relationships, project portfolios, strategic partnerships, and stakeholder engagement. It also influences people in complex settings to advance the transformation agenda within the business unit. The recommended general experience is over 6 to 10 years, with 13 months to 3 years of recommended managerial experience. The U.S. national base pay range is $115,400–$192,300; geographic differentials may apply. The position is eligible for an annual incentive bonus. Country-specific benefits are offered.

Requirements

Substantial general work experience and comprehensive job-related experience in the area of expertise to a fully competent level; recommended experience is over 6 to 10 years.
Recommended managerial experience supervising and directing people and other resources to achieve specific results within limited timeframes; recommended experience is 13 months to 3 years.
Advanced analytical process techniques.
Advanced data collection and analysis.
Advanced research methods.
Expert commercial acumen.
Advanced gap analysis.
Expert customer and market analysis.
Advanced use of marketing systems and tools, including marketing automation platforms, content management systems, social media management tools, and marketing analytics platforms.
Advanced action planning.
Advanced needs diagnosis using strategic questioning.
Advanced negotiation.
Advanced verbal communication.
Advanced brand management and development.
Advanced stakeholder expectation management.
Advanced cultural awareness.

Responsibilities

Uncover emerging issues or needs, including potential causes, barriers, key stakeholders, and related issues.
Oversee a particular area, product, or service within the larger brand strategy, including managing its development or delivery.
Develop and/or deliver plans for significant aspects of products, services, or marketing areas under guidance from senior colleagues.
Use data from a wide range of sources to analyze key themes and identify possible business impacts.
Manage key aspects of the data management system, including developing or operating key elements.
Develop and/or deliver plans for significant aspects of an economic research program with guidance from senior colleagues.
Develop innovative solutions by integrating and analyzing complex and diverse information sources.
Manage important external client relationships with guidance from senior colleagues, or oversee relationships with a group of transactional clients and customers.
Act as a business partner to important internal customers and manage those relationships with guidance from senior colleagues.
Manage a portfolio of projects while reporting to senior colleagues.
Identify and establish beneficial strategic partnerships and negotiate partnering agreements.
Develop and implement project stakeholder engagement plans to identify relevant stakeholders, foster positive relationships, and ensure appropriate stakeholder participation.
Influence people in complex settings by understanding multi-stakeholder interests and advocating ideas to advance the transformation agenda within the business unit.