Marketing Consultant

RELX•Raleigh, NC

11h

About The Position

A specialist in marketing who applies theory in practice and has an in-depth understanding of a specific area. Independently performs the full range of responsibilities within the role. The position covers needs assessment, brand management, marketing planning and execution, data collection and management, economic research, solutions analysis, client and customer management, project management, strategic partnering, stakeholder management, and horizontal leadership to influence people and advance transformation within the business unit. The recommended general experience is substantial general work experience and comprehensive job-related experience in the area of expertise to full competence, over 6 years to 10 years. Recommended managerial experience is 13 months to 3 years of supervising and directing people and other resources to achieve specific results within limited timeframes. The role calls for advanced capability in analytical processes, data analysis, research methods, gap analysis, marketing systems and tools, action planning, needs diagnosis, negotiation, verbal communication, brand management, stakeholder expectation management, and cultural awareness. Commercial acumen and customer and market analysis are identified at expert level. The U.S. national base pay range is $115,400–$192,300; geographic differentials may apply. The job is eligible for an annual incentive bonus. Country-specific benefits are offered, with details varying by location.

Requirements

Over 6 years to 10 years of substantial general and job-related experience in the area of expertise, to full competence.
13 months to 3 years of experience supervising and directing people and other resources to achieve specific results within limited timeframes.
Advanced analytical process techniques, data collection and analysis, and research methods.
Expert commercial acumen and customer and market analysis.
Advanced gap analysis, marketing systems and tools, action planning, needs diagnosis, negotiation, verbal communication, brand management and development, stakeholder expectation management, and cultural awareness.

Responsibilities

Uncover emerging issues and needs, identifying potential causes, barriers, key stakeholders, and related issues.
Oversee a particular area, product, or service within the larger brand strategy, managing its development or delivery.
Develop and/or deliver plans for significant aspects of a product, service, or marketing area, with guidance from senior colleagues.
Analyze data from a wide range of sources to identify key themes and possible business impacts.
Manage key aspects of the data management system, including developing or operating key elements.
Develop and/or deliver plans for significant aspects of an economic research program, with guidance from senior colleagues.
Develop innovative solutions by integrating and analyzing complex and diverse information sources.
Manage important external client relationships with guidance from senior colleagues, or oversee relationships with a group of transactional clients and customers.
Partner with important internal customers and manage relationships with them, taking guidance from senior colleagues.
Manage a portfolio of projects while reporting to senior colleagues.
Manage specific segments of strategic partnering, identifying and establishing beneficial partner relationships and negotiating partnering agreements.
Develop and implement stakeholder engagement plans to identify relevant stakeholders, build positive relationships, and ensure stakeholders have an appropriate share of voice.
Influence people in complex settings by understanding multi-stakeholder interests and advocating ideas to advance the transformation agenda within the business unit.