Marketing Automation & Operations Specialist

CONMED Corporation•Denver, CO
•Remote

About The Position

The Marketing Automation & Operations Specialist for CONMED’s Advanced Surgical division creates email campaigns, builds landing page experiences, and coordinates campaign requests supporting multi-channel marketing. The role brings structure and consistency to campaign execution by supporting intake, clarifying requirements, tracking deliverables, coordinating handoffs, and ensuring emails, journeys, landing pages, lists, and segments are built accurately, reviewed appropriately, deployed on time, and aligned with quality, compliance, data, and tracking standards. The position works across campaign teams to reduce execution friction and strengthen launch readiness. It is remote with up to 20% travel and is not eligible for sponsorship.

Requirements

  • Bachelor’s degree.
  • At least 3 years of experience with Salesforce Marketing Cloud/Pardot, including strategizing, building, and optimizing email campaigns, segmentation, landing pages, and reporting.
  • At least 3 years of experience coordinating structured marketing workflows, managing campaign traffic, and supporting digital campaign execution.

Nice To Haves

  • Degree concentration in Marketing, Digital Marketing, Information Systems, Communications, or a related field.
  • Hands-on expertise with SFDC, MCI/MCA, Pardot, and campaign data governance.
  • Experience working with CRM, analytics, and marketing operations processes.
  • Experience with a project management tool such as Asana, Wrike, or Monday.com.
  • Salesforce Marketing Cloud Advanced Certified Admin or Developer certification, or equivalent certification in another marketing automation platform.
  • Working knowledge of campaign intake processes, segmentation, tracking standards, project handoffs, and marketing operations support workflows.

Responsibilities

  • Accelerate the buildout of the SFDC (Pardot, MCI, MCA) instance with disciplined structure and segmentation.
  • Strategize and execute email marketing campaigns, including landing page experiences.
  • Build emails, journeys, lists, segments, landing pages, and form integrations in approved marketing automation platforms.
  • Coordinate creative needs for Marketing Automation projects with internal and external creative groups.
  • Coordinate campaign intake, clarify requests, prioritize work, route workflows, and manage execution timelines across marketing, creative, compliance, digital, and analytics stakeholders.
  • Monitor tactical performance, protect deliverability standards, and flag underperforming tactics, workflow gaps, and execution risks for optimization.
  • Troubleshoot campaign build, data, routing, and deployment issues, coordinating with IT, analytics, creative, and platform resources to resolve them.
  • Identify repeatable processes, reduce execution friction, and strengthen launch readiness across campaign teams.
  • Collaborate with campaign managers, product marketing, commercial operations, and shared services to support ownership, timely execution, and operational alignment.

Benefits

  • Competitive compensation.
  • Healthcare coverage including medical, dental, vision, and prescription coverage.
  • Short- and long-term disability insurance and life insurance, with costs fully paid by CONMED.
  • Retirement Savings Plan (401(k)); CONMED matches contributions dollar for dollar, with the potential for up to 7% per pay period.
  • Employee Stock Purchase Plan with the ability to purchase stock at a discounted price.
  • Tuition assistance for undergraduate and graduate-level courses.
  • Employee Referral Program incentives for eligible referrals.
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