Marketing Operations and Automation Specialist

CyrusOne Management Services•Dallas, TX
•Hybrid

About The Position

The Marketing Operations and Automation Specialist owns the operating systems, workflow architecture, automation strategy, and process governance that enable CyrusOne’s global Marketing & Communications team to work efficiently and consistently. The role evaluates business needs, designs and implements operating practices, establishes workflow and system standards, and independently resolves routine operational issues across project management, content, social media, website, and team operations. This position serves as the team’s subject-matter expert for Monday.com, AI-enabled workflows, and connected marketing systems. The specialist advises Marketing & Communications leadership on process, technology, workload, and operational risks; recommends and implements improvements; and translates approved business requirements into scalable workflows. The role operates within established brand, legal, security, financial, and communications guardrails, escalating high-risk matters while exercising independent judgment over day-to-day marketing operations.

Requirements

  • At least 2 years of experience in marketing operations, project management, business operations, marketing technology, or a similar systems-oriented role.
  • Demonstrated fluency with project-management platforms and a strong understanding of board, workflow, dependency, approval, dashboard, and reporting structures.
  • Hands-on experience using AI tools to improve real workflows.
  • Experience building or maintaining automations, integrations, agents, templates, dashboards, or no-code/low-code processes.
  • Working knowledge of platforms such as HubSpot, SharePoint, Microsoft 365, Teams, Outlook, Copilot, Claude, Power Automate, or comparable tools.
  • Ability to learn unfamiliar systems quickly, troubleshoot logically, test solutions, and ask precise questions when requirements are unclear.
  • Comfort operating in a fast-paced, lean, collaborative environment where priorities evolve, roles overlap, and initiative is expected.

Nice To Haves

  • Deep Monday.com experience is strongly preferred.
  • Experience supporting a global or multi-region marketing team.
  • Experience with procurement, vendor onboarding, purchase orders, invoice processing, inventory, marketing budget administration, or company-store operations.
  • Experience connecting project-management platforms with marketing, content, social, website, or enterprise systems.
  • Experience training teams on systems, AI tools, workflow changes, or process adoption.
  • Familiarity with website operations, social media workflows, content approvals, marketing analytics, or digital asset management.
  • Experience managing platform access, subscription renewals, records retention, or systems audits in a marketing or business-operations environment.

Responsibilities

  • Design and govern intake, prioritization, assignment, approval, and tracking processes across Marketing & Communications.
  • Evaluate incoming requests against business priorities, capacity, dependencies, and deadlines; establish work plans and resolve routine priority conflicts.
  • Establish and enforce standards for Monday.com board architecture, ownership, statuses, dependencies, automations, dashboards, reporting, and records.
  • Analyze workload, deadlines, bottlenecks, and process failures; recommend resource or priority changes to leadership and implement approved operating-model improvements.
  • Determine when workflows should be standardized, automated, consolidated, redesigned, or retired.
  • Design and continuously improve AI-enabled and automated workflows across social media, content, website, events, reporting, monitoring, and team operations.
  • Evaluate use cases and solution options, define business requirements and controls, and determine workflow designs within approved technology and security standards.
  • Oversee workflow testing and production readiness; identify failures, assess business impact, and determine corrective action or whether a workflow should be paused.
  • Establish human-review, source-validation, permission, audit-trail, and exception-handling requirements for AI-enabled processes.
  • Serve as the Marketing & Communications subject-matter expert for Monday.com and connected platforms, advising leadership on tools, integrations, permissions, and process investments.
  • Establish adoption standards and train employees on approved systems, AI tools, workflows, and operating practices.
  • Own the operating model for AI-enabled social-media intake, drafting, channel adaptation, scheduling, publishing, monitoring, reporting, and workflow documentation.
  • Determine whether social items follow automated or manual publishing paths based on tagging, platform, source, permissions, timing, and other workflow requirements.
  • Apply approved moderation standards to classify comments and direct messages, independently resolve routine matters, and escalate legal, reputational, employee, privacy, or other material risks.
  • Monitor workflow performance and recurring audience themes; recommend changes to publishing, moderation, monitoring, and response practices.
  • Maintain human review and approval controls while ensuring approved content moves efficiently from request through publication.
  • Establish standards for the organization, ownership, accessibility, security, retention, and lifecycle management of marketing information, assets, systems, and documentation.
  • Conduct operational audits, assess risks and gaps, assign corrective actions, and verify resolution.
  • Develop operating procedures and decision frameworks that support consistent execution without unnecessary leadership intervention.
  • Advise marketing leadership on access, platform ownership, subscription, workflow, and business-continuity risks.
  • Oversee vendor, purchase-order, invoice, subscription, inventory, shipping, and company-store processes, improving or automating them where practical.
  • Resolve exceptions, investigate process failures, and coordinate with Finance, Procurement, IT, vendors, and internal stakeholders when established workflows do not produce the required result.
  • Maintain operational visibility and documentation to support continuity, compliance, accurate records, and effective handoffs.
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