Marketing Assistant - New York Metropolitan Area

Allied Universal•New York, NY

1d•$61,000 - $66,000•Onsite

About The Position

Allied Universal® Enhanced Protection Services is hiring a Marketing Assistant for its canine group. The role oversees marketing administration and provides creative and sales support. Responsibilities include managing the event marketing calendar, coordinating events, executing digital marketing, supporting communications, and enabling the sales team. This is an in-office position, and applicants must reside locally or within a commutable area.

Requirements

Bachelor’s degree in marketing, communications, business, or equivalent.
At least one year of marketing experience, preferably in the protective service industry.
Ability to independently manage competing priorities in a fast-paced environment, demonstrating professional judgment, integrity, and discretion.
Excellent communication and interpersonal skills, including the ability to interact professionally with clients and colleagues.
Innovative and creative thinking, with an interest in driving new ideas and perspectives.
Strong attention to detail and a solutions-oriented mindset.
Proficiency in Microsoft Office.
Must reside locally or in a commutable area.

Nice To Haves

Experience in project management and/or event management.

Responsibilities

Manage an annual events calendar covering trade shows, hospitality events, networking events, and other field marketing activities.
Plan and coordinate field marketing activities from start to finish, including purchase orders, collaboration with event managers, and coordination of company and client attendees.
Maintain inventory of physical marketing collateral, including printed brochures and event gifts.
Review sales and marketing collateral for consistent branding and messaging across brochures, proposals, blogs, email copy, and sales presentations.
Create print and digital marketing materials highlighting the organization’s capabilities; distribute them, track response rates, and adjust materials as needed.
Execute planned digital marketing activities, including scheduling blog posts, emails, and social media posts.
Propose awareness campaigns following external events to highlight the need for the company’s services, using persuasive arguments based on marketing concepts.
Maintain the marketing contact database and subscription lists with accurate, current information.
Support the Director of Marketing and Communications in developing and implementing marketing and communications initiatives.
Develop the ability to identify suitable service prospects and realistic opportunities for SmartTech, Explosive Detection Canines, and Armed Operatives.
Learn key clients’ needs to inform marketing materials and support potential upselling.
Collaborate with the retained marketing agency to develop and execute marketing initiatives and collateral.
Research and recommend platforms and media to expand the reach of MSA’s marketing.
Facilitate communication and collaboration between sales and marketing departments.