Marketing and Partnerships Manager
La Vaquita Flea Market•Jefferson, GA
•$80,000 - $100,000•Onsite
About The Position
La Vaquita Flea Market is seeking a Marketing & Partnerships Manager to drive growth by converting their large weekly audience into sponsorship and advertising revenue, and by retaining shoppers through events, marketing, and brand presence. This new role will be responsible for selling partnerships, managing the events calendar, overseeing marketing contractors and AI tools, and reporting on key metrics weekly. The position reports directly to the CEO.
Requirements
- Proven experience in closing sponsorship, advertising, or partnership deals.
- Experience owning an events calendar or activation schedule and meeting deadlines.
- Experience managing agencies, freelancers, or contractors to a specific standard.
- Comfortable using AI tools to enhance productivity.
- Based in or within commutable distance of Jefferson, GA.
- Spanish and English fluency is strongly preferred and required for candidates whose background doesn't otherwise demonstrate deep credibility with Hispanic audiences and advertisers.
Nice To Haves
- Backgrounds in local radio, TV, or outdoor advertising sales.
- Experience in sports or venue sponsorship.
- Experience in festival, fair, or events partnership management.
- Experience in shopping center or mall marketing.
- Experience in Chamber of Commerce or tourism roles.
- Experience selling a local audience to local brands and running the calendar that audience attends.
Responsibilities
- Package, price, pitch, and close sponsorships, on-site media placements, and brand activations.
- Manage sponsorship renewals, grow the client base, and develop a trackable pipeline.
- Own the annual events calendar, signature market weekends, seasonal promotions, and community activations.
- Develop event strategy and partnerships, with Operations handling on-the-ground execution.
- Direct contractors and AI tools for social media, content, website updates, and paid media.
- Set standards, review work, and ensure measurable output from marketing contractors.
- Manage La Vaquita's public image, including online reviews, ratings, local media coverage, and community relationships.
- Track and report on foot traffic trends, campaign performance, sponsorship pipeline, and review ratings.
- Analyze performance data and provide insights on what is working, what is not, and proposed actions.
Benefits
- Health insurance with half of premiums company-paid
- PTO
- Paid holidays
- Sick leave
- 401(k)
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
