Market Research Summer 2027 Internship

Shurtape Technologies•Avon, OH
•Hybrid

About The Position

The Market Research Intern will gain experience in the Market Research (Insights) aspects of Marketing while working closely with Shurtape’s Market Research team on projects supporting the business. The work will uncover consumer and industrial end-user insights that inform decisions across marketing departments, support existing and developing products and product launches, improve communications, and build understanding of end users and their interactions with product categories. The internship includes a hybrid schedule: remote on Mondays and Fridays, and in the office Tuesdays, Wednesdays, and Thursdays. The position is based in Avon, Ohio. The intern will conduct primary and secondary research, analyze findings, and share implications with teams across the business. The role also involves using AI-powered search engines and research platforms to support research and innovation.

Requirements

  • Education in Marketing, Market Research, Entrepreneurship, or Business is preferred.
  • Communication skills.
  • Analytical skills.
  • Creativity.
  • Teamwork.
  • Initiative.
  • Basic computer skills, including Microsoft Word, PowerPoint, and Excel.
  • Comfort navigating social media platforms such as TikTok and Facebook.
  • Ability to perform the essential duties satisfactorily, with reasonable accommodations where applicable.

Nice To Haves

  • Experience with survey software.
  • Prior experience writing surveys.
  • Social media knowledge or experience.

Responsibilities

  • Assist with primary market research, including organizing research samples, writing research questions, and programming surveys.
  • Summarize and analyze data and make recommendations based on research findings.
  • Report findings using graphs and written explanations of complex information.
  • Identify opportunities for product promotions and marketing campaigns.
  • Research target markets to understand their needs and preferences.
  • Conduct competitor research.
  • Conduct secondary research and compile data on product markets, customer demographics and interests, and factors influencing product demand.
  • Use AI-powered search engines and research platforms, including Bloomfire, Ascribe, Ethos, and incaAI, to meet research needs and support innovation.
  • Present and explain research findings and implications to teams across the business.
  • Attend assigned research-oriented webinars or in-person conferences.
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