Market Leader/Designated Broker

HomeSmart Services•Orlando, FL

About The Position

HomeSmart is seeking an experienced Market Leader / Designated Broker to lead and grow its Florida market. The role serves as the face of HomeSmart in the market and provides strategic leadership across agent recruiting, retention, productivity, culture, operations, and brokerage compliance. The ideal candidate is a relationship-driven leader who can build teams, develop talent, drive business growth, and create an engaging, agent-focused culture.

Requirements

  • Active Florida Designated Broker license.
  • 7–10+ years of real estate brokerage experience, with demonstrated leadership responsibility.
  • Strong knowledge of Florida real estate regulations, brokerage operations, and compliance requirements.
  • Proven success in agent recruiting, retention, and development.
  • Experience leading teams and driving business growth.
  • Exceptional relationship-building, communication, and strategic leadership skills.
  • Ability to motivate, coach, and develop agents while fostering a strong team culture.

Responsibilities

  • Develop and execute strategies to expand market presence, increase agent count, and improve overall brokerage performance.
  • Build relationships with agents, attract top talent, and implement initiatives to improve agent engagement and retention.
  • Coach and mentor agents to increase productivity, strengthen business performance, and achieve long-term success.
  • Foster a positive, collaborative culture that promotes accountability, engagement, and professional development.
  • Oversee market operations to ensure efficiency, consistency, and alignment with company objectives.
  • Ensure compliance with Florida real estate laws, licensing requirements, regulatory standards, and company policies while proactively managing risk.

Benefits

  • Competitive salary based on experience.
  • Eligibility for quarterly performance bonuses.
  • Comprehensive medical, dental, and vision insurance.
  • 401(k) with company match.
  • Paid time off and paid holidays.
  • Pet insurance.
  • Wellness initiatives.
  • Employee engagement events and recognition programs.
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