Market Growth Consultant (Healthcare Outside Sales)

ChenMed•Glenwood, MN
•$38,509 - $55,013•Hybrid

About The Position

The Membership Growth Consultant (MGC) is an outside healthcare sales representative responsible for generating sales leads and membership by developing productive relationships with senior citizens, local community partners, and senior-focused businesses. The role is the first tier in ChenMed’s MGC Success Plan and growth career path. The consultant develops skills in arranging and coordinating sales events, creating cost-effective ways to encourage senior participation and satisfaction, and communicating the ChenMed/JenCare value proposition at community events. The position focuses on enrolling new patients, supporting referrals, and contributing to membership growth and retention. The consultant builds direct-to-senior and business-to-business partnerships; meets with seniors and community groups; coordinates events and referral relationships; uses sales and CRM tools to manage leads and customer information; and develops market penetration plans. The role also supports new patients through and beyond their first appointment, maintains relationships with enrolled patients, and helps resolve customer complaints. Work is primarily conducted off ChenMed premises and requires local, regional, and nationwide travel up to 75%. ChenMed is a family-owned, physician-led healthcare organization focused on improving health and well-being for seniors. The company describes itself as rapidly growing and emphasizes compensation, comprehensive benefits, career development, advancement opportunities, and work-life balance.

Requirements

  • High school diploma or GED required.
  • At least 2 years of successful sales experience required.
  • Strong business acumen and organizational skills, including the ability to manage multiple priorities in a fast-paced environment.
  • Knowledge of negotiation, probing, closing, and objection-handling skills.
  • Proficiency with Microsoft Office, including PowerPoint, Excel, Word, and Outlook, CRM tools such as Salesforce, and other word-processing, spreadsheet, database, email, and presentation software.
  • Excellent interpersonal and problem-solving skills, with patience and the ability to engage customers in conversation.
  • Excellent written and verbal communication skills, including a clear, confident speaking voice and the ability to communicate through letters, calls, individual meetings, and group presentations.
  • Flexibility and creativity in working with customers, a positive attitude, and a warm, gentle disposition with patients and caregivers; persuasive and motivated to make sales while avoiding a pushy approach.
  • Good keyboarding skills and the ability to accurately type a significant number of words per minute.
  • Fluency in spoken and written English.
  • Ability and willingness to travel locally, regionally, and nationwide up to 75%; work is primarily conducted off ChenMed premises.
  • Ability to exercise independent judgment.
  • Current, valid driver’s license that can be maintained.

Nice To Haves

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • Additional formal education, training, and experience may be considered in lieu of the stated education requirement on a year-for-year basis.
  • Experience working with seniors.
  • General understanding of Medicare Advantage.
  • At least 2 years of business-to-business experience or equivalent management experience.
  • Relevant sales experience establishing and maintaining relationships with business or vendor partners.
  • Experience in telesales, including entering sales data into a computer while speaking with a customer.
  • Bilingual ability.

Responsibilities

  • Nurture and develop direct-to-senior and business-to-business partnerships to generate new patient opportunities year-round.
  • Meet with individual seniors and groups in homes, workplaces, houses of worship, senior centers, and senior living communities to explain the ChenMed value proposition.
  • Plan, coordinate, and execute local community events, including information tables, health fairs, and doctor talks.
  • Cultivate relationships with health plan agents, insurance agents, social workers, case workers, senior housing managers, senior centers, and related community providers to support referrals to ChenMed/JenCare Medical Centers.
  • Partner with community officials, businesses, and senior outreach programs to develop initiatives that drive appropriate new patient growth.
  • Schedule one-on-one sales meetings and referral relationships with plan agents, independent brokers, and senior community contacts, and respond to immediate customer requests.
  • Manage event-related vendors and negotiate contracts with event venues.
  • Ensure insurance agents and brokers are invited to community events to support timely patient assignment to ChenMed/JenCare Medical Centers.
  • Use marketing and sales tools to identify solutions and sell to new customers; maintain accurate client information and interaction records in the CRM.
  • Create monthly activity calendars, identify community access points and tabletop venues, and develop penetration plans and initiatives for target markets and channels.
  • Re-engage dormant customers through sales tools and marketing campaigns.
  • Educate potential patients about ChenMed’s value proposition and healthcare model, deliver prescribed presentations to large audiences, and drive new member growth.
  • Develop distribution channels that support new patient enrollment and use sales tools to improve efficiency and collect relevant data.
  • Partner with sales leadership to improve engagement effectiveness with distributors, vendors, and community partners.
  • Build relationships with brokers, insurance agents, case workers, and third-party vendors serving seniors, and develop and execute partner strategies and plans.
  • Engage with new patients through and beyond their first appointment, maintain relationships with enrolled patients to support retention, and help resolve customer complaints and issues.
  • Perform other related duties as assigned.

Benefits

  • Great compensation.
  • Comprehensive benefits.
  • Career development and advancement opportunities.
  • Work-life balance.
  • The position may be eligible for bonuses or commissions.
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