Manager, Research & Insights (Valhalla, NY)

Fujifilm•Valhalla, NY

About The Position

The Manager, Research & Insights leads the Consumer Imaging Division’s research strategy and turns consumer, category, product, and retail intelligence into clear business recommendations. Working across Marketing, Sales, senior leadership, retail partners, Tokyo Headquarters, and other regional teams, this role builds the annual research roadmap, oversees custom and syndicated research, and delivers actionable insights that support growth, innovation, portfolio optimization, and business planning. The role owns research planning and delivery, including custom qualitative and quantitative studies, tracking research, supplier relationships, internal survey tools, and the research library. It combines primary research, syndicated sources, and available business data to inform decisions involving Fujifilm’s camera, printer, and photo-output portfolios. Success involves producing timely, rigorous research and clear recommendations that are adopted in business planning, product and marketing decisions, sales narratives, and retail-partner conversations.

Requirements

Bachelor’s degree in marketing, market research, communications, business, social sciences, statistics, or a related field.
At least ten years of experience in market research, consumer insights, or a related discipline, including responsibility for managing research projects from scoping through presentation.
Hands-on experience developing questionnaires, research instruments, and analytic plans; interpreting data; forming insights; and writing clear reports.
Experience presenting study findings and recommendations to internal and external audiences.
Demonstrated ability to manage multiple priorities, engage cross-functional stakeholders, and translate ambiguous business questions into practical research approaches.
Strong written, verbal, analytical, and presentation-development skills.

Nice To Haves

Master’s degree or graduate coursework in marketing research, communications, business, analytics, social sciences, or a related field.
Experience across research areas such as brand health, pricing, advertising effectiveness, product development, segmentation, and consumer satisfaction.
Experience applying advanced analytic techniques such as cluster analysis, factor analysis, and regression.
Experience using syndicated data sources and integrating multiple sources into a cohesive business story.
Experience with tracking studies, SaaS survey platforms, research-vendor management, and global or multi-market research.
Experience in consumer electronics, imaging, retail, durable goods, or another product-led consumer category.

Responsibilities

Own the annual Consumer Imaging research strategy and roadmap, prioritizing initiatives against divisional goals, leadership questions, and emerging consumer and photo-industry trends.
Lead end-to-end custom quantitative and qualitative research, including business-question development, research design, questionnaire and discussion-guide development, fieldwork oversight, quality control, analysis, and reporting.
Manage ongoing tracking studies and monitor wave-over-wave consistency, data validity, and changes in key measures.
Partner with stakeholders to translate business objectives into focused learning agendas, research briefs, analytic plans, and decision-ready recommendations.
Guide research supporting the growth and optimization of Fujifilm camera, printer, and photo-output product portfolios, including brand, pricing, advertising effectiveness, product development, and consumer satisfaction.
Support global research initiatives by collaborating with Tokyo Headquarters and regional offices to share market intelligence and advance common learning priorities.
Provide Sales and retail partner teams with consumer, category, and shopper insights for planning, presentations, and priority information requests.
Cultivate and manage external research suppliers and third-party data relationships, including project scope, timing, quality, and deliverables.
Administer SaaS-based online survey tools used for internally managed research, including programming oversight, testing, data-quality review, analysis, and reporting.
Maintain an accessible research library so stakeholders can find current and historical studies, reports, and foundational knowledge.
Synthesize primary research, syndicated sources, and available business data to identify opportunities, clarify implications, and strengthen the evidence base for decision-making.
Develop clear, compelling presentations and communicate insights to internal leaders, cross-functional groups, global colleagues, and retail partners.