Manager, Motorcycle Product Portfolio

Harley-Davidson•Milwaukee, WI
•$114,800 - $183,800•Onsite

About The Position

The Manager, Motorcycle Product Portfolio leads the end-to-end vision and development of category-defining products, from early concept ideation through development and market launch. The role shapes product strategy by balancing customer needs, market dynamics, portfolio complexity, and financial performance. It combines strategic leadership, consumer insight, and technical product knowledge, influencing executive decision-making and aligning cross-functional teams around a product roadmap that drives differentiation and long-term growth. The role is based at Harley-Davidson Motor Company's Product Development Center in Wauwatosa, Wisconsin. It has no direct reports and requires 0–10% travel. Domestic relocation assistance is available. Applicants must be currently authorized to work in the United States; visa sponsorship or transfer is not available.

Requirements

  • Minimum of 8 years of related experience.
  • Strong background in market analysis, pricing strategy, lifecycle management, and business case development.
  • Demonstrated success leading cross-functional teams.
  • Executive-level communication and presentation skills, including the ability to influence senior leadership.
  • Strong analytical mindset and ability to translate data and consumer insights into actionable product strategies.
  • High school diploma or equivalent required.
  • Currently authorized to work in the United States.

Nice To Haves

  • Bachelor's degree preferred.
  • Experience working with premium consumer brands, powersports, automotive, or adjacent industries preferred.
  • Motorcycle license and riding experience preferred.

Responsibilities

  • Define and execute long-range product portfolio strategies aligned with business objectives, revenue targets, and customer acquisition goals.
  • Lead cross-functional teams from commercial, engineering, design, and marketing to deliver new products to market.
  • Develop product vision, positioning, feature strategy, and roadmap planning for complex global product portfolios.
  • Conduct market analysis, competitive benchmarking, consumer research, and trend forecasting to identify business opportunities and unmet customer needs.
  • Develop data-driven recommendations for product features, pricing, volume planning, and profitability optimization.
  • Monitor product performance throughout the lifecycle and implement corrective actions to improve commercial results and customer satisfaction.
  • Build business cases and executive-level presentations to support investment decisions, product approvals, and portfolio prioritization.
  • Collaborate with engineering and design teams to ensure products achieve target functionality, quality, performance, and customer experience objectives.
  • Represent the voice of the customer throughout product development and align customer expectations with business goals.
  • Analyze sales performance, market trends, pricing conditions, and profitability metrics to guide future product and portfolio decisions.
  • Partner with product marketing teams on strategic messaging and communication of product positioning and innovation stories.
  • Coordinate global and regional stakeholder alignment to ensure consistent execution of portfolio strategy and commercial objectives.
  • Ensure portfolio decisions balance consumer demand, brand positioning, operational feasibility, and long-term business sustainability.

Benefits

  • Annual bonus programs
  • Health insurance benefits
  • 401(k) program
  • Onsite fitness centers
  • Employee stores
  • Employee discounts on products and accessories
  • Domestic relocation assistance
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