Manager, MarTech & AI

SelectQuote, Inc.•Overland Park, KS

6d•Onsite

About The Position

SelectQuote is seeking an experienced and highly motivated Manager of MarTech & AI to lead the strategy product management and AI adoption efforts across our marketing technology stack. This role sits at the intersection of data infrastructure, AI innovation, and marketing execution — working cross-functionally to identify, prioritize, and deliver capabilities that fundamentally change how marketing campaigns are brought to market. As Manager of MarTech & AI you will own the MarTech product roadmap lead AI use case development and serve as the primary product and AI thought partner to marketing managers across CLM, paid and omnichannel programs. You will build a team and be accountable for translating business problems into scalable MarTech and AI solutions. This role reports to the Sr. Director of Product Marketing & MarTech.

Requirements

Excellent communication and collaboration skills with cross-functional teams including the ability to translate technical concepts for non-technical marketing stakeholders
Proven success in delivering and optimizing marketing technology solutions
Has a strong quantitative and analytical mindset to define success and move critical metrics; demonstrated ability to apply AI tools to change workflows and ship outcomes — not just experimentation
Has a deep understanding of marketing technologies to push the boundaries of what's possible
Has the ability to see and plan for the mid and long-term connecting priorities to the company and product vision and translating that into an actionable roadmap
Is highly strategic and hands-on
Demonstrates the ability to lead and develop ICs — setting clear expectations coaching on delivery and building team capability in AI and MarTech as a core competency
Bachelor’s degree in Computer Science, Information Technology or a related field
5+ years of relevant work experience
4+ years of leadership or management experience
Platform experience with digital marketing, analytics technologies database or SaaS solutions
Proficiency with marketing automation tools, Customer Data Platforms (CDPs), Data Management Platforms (DMPs) and web analytics tools.
Business and technical understanding of data or SaaS solutions including the ability to read and write object-oriented languages.
Knowledge of JavaScript and SQL
Strong understanding of APIs and Integration with various platforms.
Experience owning marketing technologies and responsibility for roadmap development

Responsibilities

Leads, manages, and develops the MarTech team — setting priorities, removing blockers and building team capability in AI tooling as a core competency
Leads the development and evolution of the Marketing tech stack with input from key stakeholders, inclusive of CLM Paid Connected, TV Display and Web channels
Identifies, evaluates, and drives adoption of AI tools that change how marketing managers build and execute campaigns — including campaign automation, personalization logic and AI-powered content tooling
Builds and maintains a practical AI adoption framework for marketing teams: use cases, guardrails, workflow integration and measurement
Leverage new technologies to drive customer acquisition, retention, and monetization through data-driven marketing initiatives
Utilize marketing technology to maximize our impact on long-term growth
Set strategic direction for our internal marketing technology stack aligned with business goals and understand our third-party systems (Iterable Segment etc.) that integrate into our tech stack with a primary focus on our Customer Data Platform (CDP)
Define, coordinate, and prioritize marketing technology needs
Understand and articulate industry trends to identify new opportunities for enhancing marketing technology capabilities
Partner with a dedicated engineering team and go-to-market leaders to ensure that our combined efforts maximize our impact on long-term growth
Present to senior leadership on data insights, strategic initiatives, and key metrics
Utilize analytics and data insights to inform decisions and measure the impact of initiatives
Work with pre existing vendors to troubleshoot, implement, and iterate on projects
Identify, analyze, and make recommendations for selection of potential vendors via the RFP process
Hold weekly reporting sessions to track successes and challenges of launched uses cases and iterate on workflows to optimize and drive success of the programs
Aggregate, prioritize, and manage roadmap meetings to ensure senior leadership is aligned on next steps
Collaborate with cross functional teams to design and implement state-of-the-art marketing technology solutions.
Oversee integrations, installation, configuration and troubleshooting of marketing technology platforms.

Benefits

Competitive Medical, Dental, and Vision Insurance
HSA/FSA
Voluntary Hospital Indemnity, Critical Illness, Accident Insurance, and Short Term Disability
Voluntary Life Insurance for Self, Spouse and Dependent
Company-paid Basic Life Insurance and Long Term Disability
Retirement plan and Employer match contribution with Profit Share
Tuition Reimbursement program
Company perks and Discount program
Engaging Wellness and Financial Education Resources
Employee Assistance Program
Incentive Plans