Manager, Marketing - Atlantic Outpost

Warner Music Group•USA - Remote Tennessee, TN

6d•Remote

About The Position

The Marketing Manager at Atlantic Outpost develops and implements marketing campaigns for artists, collaborating with talent, artist management, internal label teams, and external agencies. The role focuses on elevating artists’ profiles and helping their music reach a global audience. Atlantic Outpost is a Country and Americana lifestyle brand, and its Marketing Department oversees marketing strategies and streamlines internal and external communication.

Requirements

Experience developing, creating, and implementing strategic marketing plans.
Effective written and verbal communication skills.
Experience taking an idea from conception through execution.
Analytical skills and the ability to make informed decisions in a timely manner.
Excellent planning, negotiation, and problem-solving skills in a fast-paced business environment.
Ability to multitask and take on varied responsibilities.
Strong organizational skills and adaptability.
Ability to work as part of a team.
Experience working cross-functionally.
Experience working in Country music.

Nice To Haves

Bachelor’s degree in marketing, communications, or business from an accredited four-year university.
Established network of industry contacts, especially in Nashville.
Basic knowledge of FTP/HTML services and web-based programs.
Strong understanding of social platforms and trends.
Experience with Photoshop or other editing software.

Responsibilities

Plan, develop, and execute comprehensive marketing campaigns for each project.
Manage budgets across departments in partnership with the Vice President of Marketing and the Marketing Operations team.
Develop and execute strategies that drive audience growth, engagement, and long-term artist development.
Serve as the day-to-day contact for artists, artist managers, internal label departments, and external agencies.
Schedule and lead weekly artist marketing meetings.
Coordinate production of marketing assets and collaborate with the Creative Department and other creatives to develop cohesive artist brand strategies.
Track streaming metrics, social engagement, and advertising performance; produce regular reports and optimize campaigns with the Digital Department.
Travel as necessary.
Troubleshoot issues and solve problems.
Maintain relationships with artist management and the Nashville community.
Stay up to date on marketing and social trends.