Manager, Market Insights - Remote
About The Position
The Manager, Market Insights is a remote individual-contributor role serving as a strategic, cross-functional partner for Stryker’s Medical Division. The role turns market, customer, and competitive insights into business direction, supporting portfolio marketing, business development, strategic planning, and future product strategy. It identifies knowledge gaps, develops insights, and translates complex information into clear recommendations that inform decisions. The position partners closely with Marketing, Business Development, and other stakeholders to connect insights across portfolios, align teams around priorities, and bring clarity to complex or ambiguous business questions. It also influences decisions across a highly matrixed organization without relying on formal authority. Preferred locations are Portage, Michigan, or Redmond, Washington; candidates located elsewhere should expect increased travel. Travel is 30%.
Requirements
- Bachelor’s degree.
- At least 8 years of professional experience.
- At least 5 years of experience in market research, market insights, upstream marketing, strategy, or a related discipline.
- Demonstrated experience developing and executing primary research, such as customer interviews, field research, observational research, or other direct methods of gathering market and customer insights.
Nice To Haves
- Experience with market sizing, segmentation, quantitative analysis, and/or financial modeling.
- Experience facilitating workshops or cross-functional working sessions.
- Experience developing executive-level presentations or using visual storytelling to communicate complex ideas.
- Experience supporting portfolio strategy, business development, strategic planning, or new product strategy.
Responsibilities
- Identify market and customer knowledge gaps and develop research approaches to address them.
- Lead primary research, including customer and sales interviews, field observations, ride-alongs, and other methods for uncovering customer, user, and market needs.
- Synthesize primary and secondary research, internal knowledge, and market data into actionable insights and recommendations.
- Select and apply market research methodologies appropriate to the business question and available data.
- Evaluate and monitor competitor products, services, strategies, and market activity.
- Identify changes in the competitive and industry landscape and translate them into implications for Stryker businesses and portfolios.
- Connect insights across projects and portfolios to identify broader opportunities, risks, and market dynamics.
- Develop and maintain market models addressing market size, growth, segmentation, competitive dynamics, and potential opportunities.
- Guide category definition and segmentation exercises, challenging assumptions as markets and customer needs evolve.
- Provide market analyses supporting annual strategic planning, portfolio decisions, business development, and future product strategy.
- Partner with stakeholders to evaluate new markets, opportunities, and strategic questions.
- Turn complex research and data into clear narratives and visual presentations for varied audiences.
- Facilitate discussions and workshops to help teams interpret insights, align on priorities, and take action.
- Influence decisions across a matrixed organization without formal authority.
- Build cross-functional partnerships and connect insights, opportunities, and priorities across teams and portfolios.
Stand Out From the Crowd
Upload your resume and get instant feedback on how well it matches this job.
What This Job Offers
Job Type
Full-time
Career Level
Manager
