Manager, Integrated Marketing

AccuWeather CareersNew York, NY
2d

About The Position

The Manager, Integrated Marketing will play a key role in shaping revenue-generating marketing strategy at AccuWeather, partnering closely with sales to develop smart, data-informed solutions for a wide range of advertisers. In this role, you’ll spend your time developing campaign ideas, building compelling pitch materials, and collaborating with cross-functional teams to bring those ideas to life. You’ll work across a diverse set of industries and clients, using insights, creativity, and strategic thinking to craft programs that resonate. We’re looking for a strategic, creative marketer who enjoys turning insights into ideas – and ideas into stories that help win business. If you thrive in a collaborative, fast-paced environment and like seeing your work come to life in the market, this role offers the opportunity to make a real impact.

Requirements

  • Bachelor’s degree in marketing or related field.
  • 3+ years of experience in integrated marketing, media, digital advertising, or agency environments.
  • Strong storytelling ability with experience developing persuasive proposals and sales materials
  • A strategic mindset with the ability to translate data and insights into actionable marketing ideas.
  • Excellent communication and presentation skills.
  • Highly organized with strong attention to detail and the ability to manage multiple priorities
  • Collaborative, proactive, and solutions-oriented approach
  • Proficient in Microsoft Office Suite, specifically PowerPoint (and design programs a plus).

Responsibilities

  • Develop and lead strategic, multi-platform marketing solutions that drive revenue across AccuWeather’s ecosystem, with a strong emphasis on digital and video.
  • Partner closely with sales to understand client goals and identify relevant, creative opportunities.
  • Develop high-quality marketing materials including pitch decks, one-sheets, toolkits, and thought leadership content.
  • Translate audience data, behavioral insights, and marketplace trends into compelling narratives that resonate with advertisers.
  • Collaborate cross-functionally to bring ideas to life: Work with product and editorial teams to create new revenue-generating ad experiences and content opportunities.
  • Partner with research, data science, and BI teams to transform insights into persuasive sales materials.
  • Align with strategy, pricing, and operations to ensure solutions are scalable, compliant, and executable.
  • Manage multiple projects simultaneously, ensuring timelines, quality, and communication are consistently strong.
  • Keep stakeholders informed on project progress and ensure internal resources are accurate and up to date.
© 2024 Teal Labs, Inc
Privacy PolicyTerms of Service