Manager, Cross Channel Planning

Adelphi Group • New York, NY

5d • $50,000 - $95,000 • Hybrid

About The Position

Beauty Co-Lab in New York seeks a Manager to lead media strategy, planning, and buying initiatives for L'Oreal's PPD client. The Manager will coordinate cross-channel campaigns and optimize performance for clients, delivering business objectives through bespoke, insight-rooted media plans. The role stewards strategic and tactical plan development and implementation, including channel allocations, flighting strategies, and budget scenarios. It includes managing up to the Sr. Manager/Associate Director level, supervising Associates' and Sr. Associates' day-to-day activities, presenting basic recommendations and educational materials to clients, staying current on consumer trends and channel opportunities, and providing oversight and training to junior team members. Employees are required to work in the office a minimum of three days per week, unless additional in-office days are directed by their agency or manager, to the extent permissible by local law.

Responsibilities

• Plan paid media campaigns and manage client budgets.
• Steward strategic and tactical media plan development and implementation, including channel allocations, flighting strategies, and budget scenarios.
• Coordinate cross-channel campaigns and optimize client performance.
• Manage up to the Sr. Manager/Associate Director level and supervise Associates' and Sr. Associates' day-to-day activities.
• Present basic recommendations and educational materials to clients.
• Stay up to date on consumer trends, best practices, and opportunities across channels.
• Provide oversight and training to junior team members.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed