About The Position

The Manager, Brand Innovation (Air Care – Engaged Fragrance) develops and manages an innovation pipeline aligned with North America Consumer Brands’ growth ambitions, translating unmet consumer needs into winning products. The role identifies consumer needs and opportunities, develops a five-year product and marketing innovation plan, and leads new product innovations. The position calls for confidently navigating uncertainty, challenging conventional wisdom, and prioritizing action. The manager leads cross-functional teams—including RD&E, Consumer Insights and Business Analytics, Design, Legal, Regulatory, Product Supply, and Finance—through influence and collaboration. The role also refines processes, products, and language; makes considered trade-offs and takes calculated risks; and simplifies complex problems, removes barriers, and recommends alternative actions. Product innovation or marketing commercialization experience in global CPG is described as ideal. This is a full-time onsite role at Sam’s Hall in Mt. Pleasant, Wisconsin. Eligible employees may work remotely once per week. Domestic relocation is available.

Requirements

  • Bachelor’s degree in marketing, business administration, or a related field.
  • At least 5 years of relevant work experience.
  • Legally authorized to work in the United States.

Nice To Haves

  • Advanced degree preferred.
  • At least 5 years of marketing experience developing consumer products.
  • Proven ability to lead cross-functional teams.
  • Experience with and passion for portfolio and product innovation, including distilling consumer insights into meaningful, differentiated product offerings.
  • Ability to execute highly complex or specialized projects and work effectively with cross-functional teams.
  • Ability to remove barriers by focusing on priorities, making timely decisions, and maximizing empowerment.
  • High sense of urgency in delivering results individually and through others.
  • Curiosity and open-mindedness, including applying new learning to situations and processes.
  • Prior FMCG/CPG experience preferred.
  • Product innovation or marketing commercialization experience in global CPG is ideal.

Responsibilities

  • Partner with brand teams to develop winning, consumer-led brand strategies.
  • Develop and manage an innovation pipeline aligned with brand strategy and growth targets.
  • Translate unmet consumer needs into product concepts that satisfy category and customer requirements.
  • Scope, lead, and deliver new product innovations to drive commercial business growth through cross-functional leadership.
  • Develop a five-year product and marketing innovation pipeline that addresses consumer needs and enhances brand equity, focusing on key problems and aligning with the brand’s North Star.
  • Understand and leverage consumer and shopper insights to drive segment priorities.
  • Analyze and distill insights and make strategic recommendations to support business initiatives and priorities.
  • Lead cross-functional teams, including RD&E, Consumer Insights and Business Analytics, Design, Legal, Regulatory, Product Supply, and Finance.
  • Refine processes, products, and language; simplify complex situations, remove barriers, and recommend alternative actions.
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