Klondike Innovation Associate Brand Manager
About The Position
The Innovation Associate Brand Manager will help build the next chapter of Klondike by translating brand strategy, consumer insight, and cultural trends into products, packaging, communications, and market experiences that drive growth. The role connects long-term brand direction with end-to-end innovation delivery, shaping product propositions and consumer stories, leading commercialization, influencing go-to-market plans, and ensuring initiatives strengthen the Klondike masterbrand. This is a broad brand and innovation role combining strategy, storytelling, innovation leadership, consumer and cultural insight, and measurable business impact. In Klondike’s lean brand structure, the role operates with significant autonomy and requires clear recommendations, leadership through influence, strategic judgment, and detailed execution. It does not imply formal Brand Manager title authority or direct people management.
Requirements
- Bachelor’s degree.
- Approximately 3–5 years of brand marketing, innovation, commercialization, or closely related consumer-business experience.
- Ability to connect consumer insight, brand strategy, and commercial reality into actionable recommendations.
- Experience leading complex cross-functional projects and managing multiple workstreams, deadlines, dependencies, and stakeholders.
- Working knowledge of innovation and commercialization, including concept development, business cases, product and packaging development, launch planning, and post-launch evaluation.
- Strong analytical skills and comfort using consumer, category, customer, and financial information to make decisions.
- Experience briefing, managing, and evaluating creative, design, research, or communications agencies.
- Strong written, verbal, and presentation skills, including the ability to make complex issues clear and compelling.
- Ability to operate autonomously, navigate ambiguity, and make progress without perfect information.
- Ability to influence colleagues and senior stakeholders without direct authority.
- Strong attention to detail, especially across claims, packaging, artwork, financial assumptions, and launch-critical timelines.
- Genuine interest in consumers, culture, food, brands, and changing product discovery and purchasing behaviors.
- Legally authorized to work in the United States full-time without current or future employer sponsorship.
Nice To Haves
- MBA.
- Experience in consumer packaged goods, food, frozen products, or another operationally complex category.
- Exposure to retailer- and channel-specific commercialization, including mass, grocery, digital commerce, or out-of-home channels.
- Experience with syndicated category data, consumer panels, concept testing, and brand-health measurement.
- Experience supporting licensed, co-branded, or external-partner innovation.
- Familiarity with pricing, pack architecture, margin analysis, volume forecasting, and innovation financials.
- Working knowledge of digital commerce and AI-enabled marketing tools, with the ability to use them responsibly to accelerate insight generation, asset development, and workflow efficiency.
Responsibilities
- Translate brand strategy, consumer insight, and cultural trends into products, packaging, communications, and market experiences that drive growth.
- Connect long-term brand direction with end-to-end innovation delivery.
- Shape product propositions and consumer stories.
- Lead commercialization and influence go-to-market plans.
- Ensure each initiative strengthens the Klondike masterbrand.
- Lead complex projects across functions, managing workstreams, deadlines, dependencies, and stakeholders.
- Develop actionable recommendations by connecting consumer insight, brand strategy, and commercial realities.
- Use consumer, category, customer, and financial information to support decisions.
- Brief, manage, and evaluate creative, design, research, or communications agencies.
- Operate autonomously, navigate ambiguity, and influence colleagues and senior stakeholders without direct authority.
- Maintain attention to detail across claims, packaging, artwork, financial assumptions, and launch-critical timelines.
Benefits
- Market-competitive pay and performance-related rewards.
- Flexible ways of working.
- Support for health, wellbeing, and life outside of work.
- Time off to rest and recharge.
- Ongoing learning and development opportunities.
- Medical, dental, and, where applicable, vision coverage.
- Health and wellbeing support, including employee assistance programs and wellness initiatives.
- Health-related savings and spending accounts.
- Retirement savings programs with a competitive matching plan.
- Additional employee perks, such as corporate discounts, commuter support, or learning support.
- Bonus eligibility.
- Life insurance and disability benefits.
- Parental leave and sick leave.
- Paid vacation and holidays.
- Voluntary benefits.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
