Manager, Beyond Insights

Real Chemistry

8d•Hybrid

About The Position

The Manager, Beyond Insights (BI) leads the execution of high-quality measurement plans, reporting frameworks, and insight delivery for pharmaceutical media clients. In this role, you will optimize monthly and quarterly reporting processes, standardize KPI definitions, guide data visualization best practices, and ensure that clients receive accurate, consistent, and compelling insights. You’ll also maintain AI/NotebookLM environments, drive cross-functional alignment, and collaborate closely with Client Services, Media, Strategy, and Data Engineering. This role requires strong organizational leadership, excellent communication skills, rigorous QA standards, and the ability to translate complex data into concise, strategic recommendations. This has the opportunity to be client facing, and requires the ability to deliver complex analysis in a digestible way to a diverse audience.

Requirements

4-6+ years of experience in marketing analytics, digital media measurement, business intelligence, or related fields.
Experience managing analysts or leading cross-functional reporting pods.
Strong knowledge of digital media KPIs, omnichannel measurement, and HCP/DTC media environments.
Advanced experience with Tableau, including dashboard QA, visualization principles, and data storytelling.
Strong understanding of KPI standardization, measurement logic, and reporting automation principles.
Excellent attention to detail, especially in reviewing logic, metrics, and data integrity.
Outstanding communication skills-verbal, written, and visual.
Ability to collaborate across Media, Strategy, Account Service, and Data Engineering.
Exceptional prioritization and project management skills.

Nice To Haves

Experience facilitating or contributing to measurement workshops or strategic planning sessions.
Pharma or healthcare marketing experience.
Hands-on familiarity with Snowflake, SQL, Python, or comparable analytics tools.
Experience maintaining AI/NotebookLM or knowledge-management environments.
Familiarity with ETL tools, structured data, and modern BI workflows.

Responsibilities

Set the measurement direction for assigned clients, including KPI frameworks, reporting logic, and metric standardization.
Maintain consistent definitions and logic across deliverables, ensuring alignment with agency and client expectations.
Evaluate KPI shifts due to campaign changes, website updates, or tracking adjustments and guide the analytical response.
Lead the structure, sequencing, and efficiency of recurring reporting cycles.
Oversee the delivery of monthly and quarterly decks, dashboards, and insight summaries.
Improve standard templates, processes, and workflows to ensure consistency and scalability.
Craft and present clear, insightful narratives connecting performance with business objectives.
Lead Tableau visualization strategies and ensure dashboards present clean, intuitive, decision-ready insights.
Oversee the accuracy, clarity, and completeness of all client-facing insights.
Maintain NotebookLM environments for the BI team, including prompt libraries, structured knowledge bases, and reusable frameworks.
Ensure analysts use AI tools effectively for summarization, QA, and analysis acceleration.
Partner with Client Service leads to align on reporting expectations, timelines, and measurement needs.
Collaborate with Media and Strategy teams to support optimization recommendations and campaign measurement.
Work with Data Engineering to resolve data issues, adjust schemas, review specs, and maintain reporting continuity.
Support Key Media Business Question (KBQ) workshops by shaping analytical frameworks and insight approaches.
Contribute to agency-wide improvements in measurement accuracy, reporting logic, and knowledge systems.